For years, when major news outlets had to admit factual errors or other major mistakes, they drew the most respect and admiration when they opened up with full disclosure and in-depth investigations of what went wrong and why.
That is what makes this weekend's 60 Minutes apology so disappointing.
60 Minutes has always been the gold standard, not only for news magazines but for quality journalism. Even nine years ago, when it conducted an internal review of the 60 Minutes II report on George W. Bush's Air National Guard service, it appointed an outside panel to look at the facts and, rightly or wrongly, fired four staffers. It also helped lead to the eventual departure of legendary anchor Dan Rather.
Fast forward to today, and we find 60 Minutes' October 27 story on Benghazi has been retracted, given that Dylan Davies, the key source witness, apparently lied about his actions the night of the September 2012 terror attacks. But CBS stonewalled critics for days, long after serious questions about Davies' credibility had arisen.
Then the 90-second apology Sunday night by correspondent Lara Logan left a lot of unanswered questions about how the mistake occurred and what, if anything, was going to be reviewed further at CBS News.
All day Monday, criticism mounted from all corners of the media world, with observers saying the correction did not do enough to explain what happened or provide hope that further understanding would be given.
This is a stark contrast from some of the most well-known corrections and reviews of journalism disasters dating back decades. In most cases, such open-book approaches to admitting mistakes and explaining have helped news outlets regain credibility and draw in reader trust.
Among them is the infamous 1980 Washington Post story, Jimmy's World, the Pulitzer Prize-winning account of an eight-year-old boy who was a heroin addict. After it was revealed reporter Janet Cooke had fabricated the piece, the Post returned her Pulitzer, fired Cooke and published a lengthy account of what went wrong by then-Ombudsman Bill Green.
In addition, Executive Editor Ben Bradlee offered to resign. But as the explanation drew acceptance, he remained on the job for another 10 years. Had the Post not been so open and willing to admit its mistake, and explain how it happened, perhaps Bradlee is not allowed to remain.
Longtime journalists and news ethicists who spoke with Media Matters described CBS correspondent Lara Logan's limited correction as "lacking" and "flimsy."
"I was really surprised by how it wasn't just that it was flimsy and lacked any kind of substance, but in its way it was kind of high-handed," said David Zurawik, Baltimore Sun TV critic. "It certainly wasn't contrite."
Logan's brief appearance at the end of the November 10 broadcast explained that Dylan Davies, the former security contractor who appeared as a supposed Benghazi "eyewitness" during the October 27 segment, had "misled" the network about his actions the night of the Benghazi attacks.
But Logan's November 10 apology didn't offer additional information about why 60 Minutes trusted Davies' accounts, why they did not review his report to the FBI, or whether any further internal investigation will take place.
Logan had previously appeared on CBS's This Morning on November 8 to apologize to viewers and offer an incomplete explanation for how the Davies story had made it to air.
Though former NPR ombudsman Alicia Shepard praised Logan's This Morning appearance, she added that "last night's brief mea culpa was severely lacking." Shepard continued, "It needed an explanation of why the mistake occurred in the first place. It needed more on their initial contact with Davies. Did the conservative CBS Corp. imprint, which was publishing Davies memoir, suggest the story?
"What was disappointing is that 60 Minutes, heralded for investigative reporting, didn't apply its chops to telling the audience why this happened."
Michael Getler, former Washington Post ombudsman and current PBS ombudsman, offered similar views.
"I watched 60 Minutes last night and felt the apology fell way short of what was needed," Getler said via email. "60 Minutes should have done a segment on what went wrong, not just a brief apology. 60 Minutes is the gold standard for credible investigative reporting on hot-button issues on network television, where precious little of that is done elsewhere. So it is important to journalism and to the public, not just to CBS, that it gets things right."
Kelly McBride, ethics instructor at The Poynter Institute, agreed with critics who are pointing out the shortcomings of 60 Minutes' apology.
"I think the criticism is spot on and I don't think people are going to let this go until CBS explains the answer to two very specifics questions," she said in an interview. "The first is, what did they do to vet Dylan Davies? And where did the process breakdown?"
She later added, "It is entirely possible that someone with an agenda was trying to influence the story. Who was inappropriately influencing that story? The big question to 60 Minutes is 'do you think that [correction] will do? I don't think it will."
One Republican lawmaker who cited the recent 60 Minutes Benghazi story as a reason to appoint a select committee on the 2012 attack has no regrets about championing a report that has since been retracted.
Rep. Frank Wolf (R-VA) had previously said the 60 Minutes story, including information provided by the now-discredited "witness" Dylan Davies, demonstrated the need for a select committee to be appointed to investigate Benghazi. His press secretary, Jill Shatzen, said the CBS report's dissolution had not changed his position.
"He definitely still wants a select committee," she told Media Matters just hours after 60 Minutes had acknowledged the story was wrong and apologized. "Our position on Benghazi hasn't changed. What happened with the 60 Minutes piece is on CBS and 60 Minutes." She said Wolf had been urging a select committee "long before the 60 Minutes piece came out anyway. There are several things that came out in the media pointing to the need for a select committee."
Asked if he regretted citing the 60 Minutes story as a reason for the select committee to be formed, Shatzen said, "He can't really regret that. Their error is on them. He would focus on the other news reports that came out. Even other parts of the 60 Minutes piece, not just that one guy."
CBS pulled the October 27 report following the revelation that the "witness" to the attack featured in the piece had previously said he never reached the compound while the attack was underway.
The offices of Sen. Lindsey Graham (R-SC), Rep, Darrell Issa (R-CA), Rep. Ed Royce (R-CA.), and Rep. Jason Chaffetz (R-UT), all of whom previously highlighted the report, did not respond to requests for comment.
Former 60 Minutes producer Mary Mapes, who was fired for her role in a controversial 2004 story about President Bush's service in the Air National Guard, accused CBS News of pandering to a right-wing audience with her former program's recent Benghazi report, for which the network has been criticized and forced to retract.
"My concern is that the story was done very pointedly to appeal to a more conservative audience's beliefs about what happened at Benghazi," Mapes said by telephone from her Texas home. "They appear to have done that story to appeal specifically to a politically conservative audience that is obsessed with Benghazi and believes that Benghazi was much more than a tragedy."
At issue is the report from correspondent Lara Logan and producer Max McClellan, which spotlighted former defense contract worker Dylan Davies. In the report, and Davies' new book, he claims he witnessed the September 11, 2012, attack on the U.S. diplomatic facility. The 60 Minutes report was championed by Republican politicians and the right-wing media.
But since the story aired, other media outlets have revealed that Davies had told his employer and the FBI that he never made it to the compound on the night of the assault that killed four Americans.
Given that new information, CBS has launched an investigation into the story, while Logan appeared on CBS This Morning today and admitted the reporting was wrong and a mistake. She said 60 Minutes would be correcting the record on Sunday's broadcast.
Mapes was among several staffers, including former anchorman Dan Rather, who lost their jobs when documents used in the 2004 story could not be authenticated. Rather could not be reached for comment.
Mapes chronicled her story in the 2005 book, Truth and Duty: The Press, The President and the Privilege of Power (St. Martin's Press).
"On a human level, I feel really badly for the people who worked on that report. I have walked the halls when something like this happens," Mapes recalled in her interview with Media Matters. "Part of being human is making mistakes and being forgiven for it."
Still, Mapes stressed that "what is concerning to me is the reason they went after that story in the first place. ... It so concerns me that it appears that story was done to appeal to a conservative element in the audience; that's not the way you should choose your stories."
"Occasions like this can be incredibly instructive," Mapes concludes, but "it is important to be careful about what lessons you draw."
One of the investigators hired by CBS News to review its problematic 2004 report on George W. Bush's Air National Guard service, which led to the ouster of Dan Rather and other staffers, said the lessons of that review -- to get the facts quickly and disclose them -- should not be forgotten as the network's recent Benghazi story comes under scrutiny.
Louis Boccardi, former Associated Press CEO and president, was part of the two-person team that investigated a 60 Minutes II story after questions were raised about the authenticity of some of the documents cited in the report.
Asked about the current problems with the recent Benghazi report CBS' 60 Minutes ran on the September 2012 attacks on U.S. diplomatic facilities in Benghazi, Libya -- which aired October 27 and has been plagued by the recent revelation that its key source witness told contradictory tales about the attack -- Boccardi brought up the "lessons" learned in his previous review.
"I think one of the lessons of the Rather situation was that things get worse if you don't get in quickly and figure out what happened," Boccardi said in an interview. "We said that in the report ... that one of the lessons of CBS 60 Minutes II was to get quickly at the bottom of this, get the facts -- and get them quickly -- and put 'em out."
The October 27 report has come under fire from Media Matters and a host of journalism veterans after the Washington Post revealed that Dylan Davies, the security contractor presented by CBS News as a witness to the attacks, had previously filed a report with his security contractor employer saying that he "could not get anywhere near" the compound the night of the attack. 60 Minutes has told the Post it stands by the story.
On November 2, The Daily Beast published an interview with Davies in which he claimed he lied to his employer with his statement that he was not near the Benghazi attack site.
Boccardi declined to comment specifically on the details of the Benghazi report or the issues of concern. But he stressed that finding the facts and disclosing them is a key element in any news story that comes under question, something he says was important in the previous 60 Minutes review he conducted.
"People who know whether it ought to be reviewed and how it ought to be reviewed are the people inside CBS, they know what they're dealing with," Boccardi said. "One of the issues we dealt with last time was in some places in CBS they're insisting that [the story] was right and in other places they weren't sure. Of course as time went on, it got worse. I don't know what they ought to do now. I think getting to the bottom quickly is the right thing for a news company, a news organization to do."
Journalism veterans and media ethicists are demanding answers from CBS News in light of the revelation that the key "witness" in 60 Minutes' recent report on the September 2012 terrorist attacks on the U.S. diplomatic facility in Benghazi, Libya, had previously said he was not at the diplomatic compound on the night of the attack.
"I don't see any way that 60 Minutes would not need to offer an explanation," said Alex S. Jones, former media writer for The New York Times and current director of the Shorenstein Center on The Press, Politics and Public Policy at Harvard University. "This definitely needs explaining."
The 60 Minutes segment, which aired October 27, includes a lengthy interview with a man identified by the pseudonym "Morgan Jones," who told the magazine show he was "a security officer who witnessed the attack."
The piece featured "Jones" and his seemingly heroic efforts "scaling" the compound's 12 foot wall, disabling a terrorist "with the butt end of a rifle" and ultimately seeing the lifeless body of Ambassador Chris Stevens in the hospital.
But The Washington Post revealed Thursday that "Jones," identified as defense contractor Dylan Davies, told his employer in a written report just days after the attack that he was far from the area at the time. According to the Post, Davies wrote that "he spent most of that night at his Benghazi beach-side villa. Although he attempted to get to the compound, he wrote in the report, 'we could not get anywhere near . . . as roadblocks had been set up.'" He also wrote that he had heard of Stevens' death from a colleague.
That revelation drew concern and complaints from those who monitor media ethics and have worked in newsrooms for decades. Several called for a correction or at least further explanation.
Among them is Kevin Z. Smith, chair of the Ethics Committee of the Society of Professional Journalists and deputy director of the Kiplinger Program in Public Affairs Journalism at Ohio State University, who called for CBS to "internally review its reporting on this story given the latest information that has surfaced. They need to pursue this new information and story angle with the same fairness and intensity that they did in the original reporting."
In a letter to CBS News' president and chairman, Media Matters founder David Brock called for such a review, modeled on the independent investigation the network conducted after questions were raised about a report on President George W. Bush's Air National Guard service.
Smith said two questions arise from the situation. "First, did Lara Logan and her staff test the accuracy of the information that was given them and exercise care to avoid error?" he asked in an email. "Second, if they are wrong in their reporting, they should show accountability and make needed corrections to their reportage to reflect any mistakes made. That is a key component to establishing and maintaining trust and credibility with the public."
News Corp. not only declined to participate in David Folkenflik's new book about Rupert Murdoch, but "actively discouraged" people from speaking with the NPR veteran, while also "denigrating" his reputation, the author says.
Still, Folkenflik says he was able to conduct his reporting for Murdoch's World: The Last of the Old Media Empires and has come away with a detailed look at how the mogul built and sustains a global media conglomerate. In a wide-raging Wednesday interview with Media Matters, Folkenflik discussed Fox News' role in Republican Party primaries ("arbiter and umpire"), the network's PR department (Roger Ailes' "unbridled id"), the "searing experience" the Murdoch family has undergone due to the still unfolding phone-hacking scandal in Britain, how the network used Juan Williams' firing to "unleash" unprecedented "vitriol" on NPR, and what the future may hold for the empire Murdoch built.
Below is a transcript of our conversation, edited for length and clarity.
What prompted you to write this book since so much has been written about Murdoch and News Corp.?
I thought that the extraordinary revelations of the summer of 2011, which I was involved in covering for NPR, offered an extraordinary and new window into the inner workings of how News Corp. operated. If you look at it it involved his properties in England, and yet the stakes were felt very keenly here in the heart of midtown Manhattan just a few blocks from our bureau where News Corp. has its global headquarters. And as I looked at the story more closely, it became clear to me that there were commonalities in the cultures that News Corp. had created, particularly in the three great English-speaking nations in which Murdoch casts such a great shadow, Australia, the U.K. and the U.S. That they evolved differently in some ways through the culture of each country, and yet there were these common threads that I thought were worth exploring and teasing out and understanding ... I thought it was important to see what kind of steward he had been at The Wall Street Journal, how Fox and Murdoch had operated in the age of Obama, and what possibly could give rise to the conditions that would allow what now appears to have been fairly widespread criminality to have occurred at his two best-selling newspapers.
Author Stephen Jimenez's suggestion that The New York Times Magazine killed a 2004 story he had written about the murder of Matthew Shepard because it was too politically sensitive is false, according to the former Times editor who worked on the story.
Jimenez claimed in the story -- and in a new book -- that Shepard, a gay University of Wyoming student murdered in 1998, was not killed in an act of anti-gay hate, but instead as a result of a drug-induced rage. Shepard's murder became a rallying call for the LGBT movement; a hate crimes prevention law named after him was signed into law in 2009.
Paul Tough, who was an editor at the magazine in 2004 and the one Jimenez says reviewed his piece, said the spiking of the story had nothing to do with politics. It just wasn't good enough.
"My recollection is definitely that it was not killed because it was politically sensitive, but that the story just wasn't there for all of the reasons that stories sometimes aren't there," said Tough, now an author himself and Times magazine contributor. "I remember being really interested in the idea and I think the Times Magazine doesn't shy away from controversy and we're interested in new takes on things and the only reason we had assigned the story was this new idea."
"But for whatever reason," Tough added, Jimenez "was a person I think who didn't have a lot of experience in long-form magazine writing. And so the story never got to the level where we could publish it ... it was not killed for political reasons at all."
Shepard truthers in the right-wing media have cited Jimenez's new book, The Book of Matt: Hidden Truths about the Murder of Matthew Shepard, to assail hate crime legislation and the larger push for LGBT rights. But Jimenez's argument is tainted by its reliance on wild extrapolation, questionable and often inconsistent sources, theories that critics of his work are engaged in a "cover-up" of politically sensitive truths, and the dismissal of any evidence that runs contrary to his central thesis.
A new study confirms that Fox News consistently used slanted language when covering the debate over health care reform. Unlike other networks, Fox used language mirroring GOP-friendly phrases promoted by conservative messaging guru Frank Luntz more often than they did neutral descriptors.
NBC Sports will not be a sponsor of the nation's largest gun trade show next year, a spokesperson confirmed to Media Matters. The network had served for several years as a top sponsor of the event, which has billed itself as a show of industry strength against stronger gun laws.
"Our level of sponsorship has varied each year, and this January we will not be sponsoring the show because it does not make business sense for us at this time," said the NBC Sports spokesperson.
The Shooting Hunting and Outdoor Trade (SHOT) Show calls itself the "the largest and most comprehensive trade show for all professionals involved with the shooting sports, hunting and law enforcement industries" and "the world's premier exposition of combined firearms." Manufacturers use the event to show off their latest products, typically including an array of assault rifles, tactical shotguns, and pistols with high-capacity magazines.
According to its organizer, the National Shooting Sports Foundation (the trade association for firearms manufacturers and dealers), the trade show is also "a powerful display of industry unity and its resolve to meet any challenge affecting the right to make, sell and own firearms."
In January, NBC Sports returned as the sponsor of the show's New Product Center, "the showcase for innovative, new equipment being introduced to the hunting, shooting, outdoors and law enforcement markets," using the event to promote their hunting programming. That sponsorship drew criticism since it came in the wake of NBC Sports host Bob Costas' on-air censure of the nation's "gun culture" and the December 2012 mass shooting in Sandy Hook, CT.
While NBC Sports will not sponsor the event, their executives will be at the show conducting meetings and entertaining clients, according to the network's spokesperson, who stressed that the network is participating for the show's focus on hunting and outdoor sports, not firearms.
The statement comes just days after a controversy involving the network's firearms programming.