The Drudge collapse, cont'd

Blog ››› ››› ERIC BOEHLERT

We've noted before that The Drudge Report had a difficult campaign season since its influence on unfolding events pretty much evaporated. Plus, there was the rather embarrassing fact that the liberal upstart, The Huffington Post, managed to double Drudge's daily traffic down the stretch.

Could that be why Drudge so badly manhandled this headline? "PAPER: BAILOUT FOR HUFFINGTON; QUEEN OF BLOG GETS $15M LIFELINE..."

Sounds bad, right? HuffPo needs a "bailout" and the new cash represents a "lifeline." Oh my. Turns out the article simply details new backers who are investing in HuffPo to help it expand.

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