GEICO just saved a bunch of money by not advertising on Fox’s Glenn Beck
August 11, 2009 3:24 pm ET by Matt Gertz
ColorOfChange.org’s James Rucker reports that in response to the group’s campaign, GEICO has decided it no longer feels comfortable financing fearmongering paranoia and has pulled its ads from Glenn Beck’s Fox News program. This makes five advertisers who have distanced themselves from Beck since he declared that President Obama is “a racist” who harbors a “deep-seated hatred for white people.”
From ColorofChange.org’s press release:
“On Tuesday, August 4, GEICO instructed its ad buying service to redistribute its inventory of rotational spots on FOX-TV to their other network programs, exclusive of the Glenn Beck program,” said a spokesperson for GEICO Corporate Communications in an email to ColorOfChange.org. “As of August 4, GEICO no longer runs any paid advertising spots during Mr. Beck’s program.”
“We applaud GEICO and all of the other companies who have stepped forward to pull their ads from Glenn Beck,” said James Rucker, executive director of ColorOfChange.org. “Beck’s rhetoric is dangerous to the fabric of our democracy, and we are heartened that so many big companies feel the same way. We won’t stop here — we’re going to continue our fight to see that as many of Beck’s advertisers pull their support as possible.”
The question is quickly becoming, why do Beck’s other advertisers still feel comfortable with his inflammatory, hateful rhetoric?
You have to spell "COMMUNEST" with only one "M" to pass the test.
http://z.about.com/d/politicalhumor/1/0/n/U/moran.jpg
In other words ,if the shoe fits .You wear it .
Welcome to the real world Glen...where what you say on cable television to millions of people sometimes has consequences.
Of course, Government Employees Insurance Company are socialists, so they would be the first to jump ship. :0)
And doesn't that gecko sound just like Michael Caine in Alfie ?
Caine and Sean Connery were never better.
I was, admittedly, a little broad in my statement. I should have specified it as long-term commercial sponsors, as opposed to a group like MMFA getting info out to those most likely to be in need of the facts.
You don't think MM's buying ad time at Fox could be interpreted by a reasonable person as a support of Fox's ideology, do you?
wfmweirt@HQ.VerizonWireless.com
I received a fairly prompt response with a promise that my concerns were important and my message would be forwarded directly to the advertising department. Who knows if I'm being placated or not, but I hope to hear an announcement soon about Verizon Wireless pulling their advertising dollars from this hack's show.
Won't you join me!? Please!?
http://www22.verizon.com/customersupport/contactus/
and get the customer service number for your state.
Let's flood their call lines as well as their in-boxes.
I'm hopeful since I had a 2 month long running battle with Verizon about my DSL service and every time I was able to speak to someone in customer service and threatened to drop Verizon, they acted like they didn't care to keep my business.
I contacted them about their sponsoring Beck through an email. When I had my problems with their service, the only response I ever got from them was a form email.
If they don't make an announcement soon. I'm making another complaint. But I'm assuming that the only reason they're responding now is that there are a lot of angry customers.
Seems to be a lot of that going on lately. This instance being far less damaging to the country than most. But potentially damaging to a company that has made it clear that it does not - and will not - be supporting Beck, Coulter or any of the other dividers. (I got a personal call today in response to my complaint, from someone VERY concerned about this erroneous claim regarding VZ advertising. He seemed VERY sincere, and seemed to be "one of us.")
So...I stand corrected. Excuse me while I find a paper towel to wipe this egg off my face. (What?! You can't believe everything you read on the internet?! Say it aint so, Joe!)
And you tell them to "double it" (which is totally cool - you have the same right to free speech, etc... that we do) But...
as my former boss pointed out (trying to figure out the waitress' tip on meal he got for free)...
X% of nothin' is NOTHIIN'.
So... *chuckle*... by that reasoning I hope they do "double" or even "triple" their advirtising on the Glen Beck program. Hey, assimgng that TC got it right THIS TIME AROUND, they can increase their ad's TEN-FOLD. LOL.
(I'm sorry to pick on you TC, but after reading your post, and then POV's, I just couldn't resist.)
the following from Pat Lombardo, Sargento Consumer Affairs Department:
We deeply appreciate your reaching out to us and sharing your comments and concerns about Sargento ads appearing during âThe Glenn Beck Show.â We sat down with the marketing department to talk about it and I learned that we buy time periods not specific programs. But in any event, theyâve made the decision to exclude that program from our future ad rotation. Simply stated, Sargento ads wonât be airing during that show. Again, thanks for contacting us.
A) Stop being so crazy
B) Continue to be just as crazy
C) Be even more crazy
Let's hope they all pull out to see what happens. My money's on C.
C) happens regardless.
A) Stop being so crazy
B) Continue to be just as crazy
C) Be even more crazy
Let's hope they all pull out to see what happens. My money's on C.
rational route to condemning this behavior.
We have a policy of not advertising on political or opinion programming. We have corrected this issue and have taken steps to make sure it does not happen again.
Understanding our millions of customers and thousands of associates hold a full spectrum of views on political issues, State Farm has a long-standing practice of not advertising in political discussion programming regardless of a programâs political point of view.
Because of the recent situation, State Farm is now evaluating its commercial placement practices to ensure its political issues advertising guidelines are maintained.
Phil Supple
Public Affairs
State Farm Insurance