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So who's still advertising on Beck? September 18 edition...

September 18, 2009 7:10 pm ET by Media Matters staff

More than 60 advertisers have reportedly dropped their ads from Glenn Beck's Fox News program since he called President Obama a "racist" who has a "deep-seated hatred of white people." Here are his September 18 sponsors, in the order they appeared:

  • Warner Bros. Entertainment Inc. (The Informant)
  • Roche Diagnostics (Accu-Chek Aviva)
  • Carbonite
  • News Corp. (The Wall Street Journal)
  • Foundation for a Better Life
  • The Law Office of Pulaski & Middleman
  • Toyota (Lexus)
  • Bruce Hornsby & The Noisemakers
  • Nutramax Laboratories, Inc. (Cosamin)   
  • The Villages (A Retirement Community)
  • Liberty Medical
  • Citrix (GoToMeeting)
  • The National Republican Trust PAC
  • LifeLock
  • FEMA (National Flood Insurance Program)
  • ExtenZe
  • AmMed Direct
  • National Review
  • GetaRoom.com
  • Department of Health and Human Services (Substance Abuse and Mental Health Services Administration)
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    • Author by IRONY 101 (September 18, 2009 7:19 pm ET)
      1 1
      What happened to Tubby's Fresh Army Surplus and Supplies?
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    • Author by The_Cat (September 18, 2009 7:20 pm ET)
         
      Aw, dangit! I was going to go see The Informant! (sigh) Well, perhaps it will be a good rental.

      Least Surprising: Republican National Trust PAC and NewsCorp's WSJ are tied for this spot.

      Most Humorous: ExtenZe and DHHS Substance Abuse and Mental Health Services Administration are tied for this spot.

      I keep wondering just how long Murdoch will continue to fund this... person. Of course, it could be a point of honor with him, and he will fund Mr. Beck to the end just so he isn't seen as caving to pressure. I guess we'll just wait and see. Meanwhile, I have some calls to make.
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      • Author by fabucat58 (September 18, 2009 11:13 pm ET)
           
        I first saw the ExtenZe advertisement, so help me God, near the end of a Maddow show. I was so hysterical, I nearly fell off of the couch. I had no idea that there were a lot of horny middle-aged men in Maddow's audience.
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    • Author by Jed (September 18, 2009 8:20 pm ET)
         
      That's so awesome. I caught Beck's show today and it was a work of art. I'm with you cat. I have lots of phone calls to make as well. Going to call all the advertisers to show my support for Beck's awesome work.
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    • Author by oscar the grouch (September 18, 2009 8:26 pm ET)
      3 1
      21 Advertisers. How many more could be fit into a one hour program?
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      • Author by political_left-religious_right (September 21, 2009 12:19 pm ET)
           
        More importantly, how many shockingly low-level advertisers will fit?
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    • Author by reanna-mator (September 18, 2009 9:24 pm ET)
         
      Wow, looks like Jimmy Bob's Laundromat and Taxidermy Emporium dropped out.
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    • Author by TheeChestnutt (September 18, 2009 9:24 pm ET)
         
      From "Bruce Hornsby and the Range" to "Bruce Hornsby and the Deranged."
      Report Abuse
    • Author by Dem02020 (September 18, 2009 10:52 pm ET)
      1  
      I'm trying to envision this beck guy's demographic, from seeing his few remaining sponsors listed here...

      All I'm coming up with is some substance abuser nutcase, all cranked up on a placebo aphrodisiac (or at least in their mind), driving from the Old Folks Home in their Lexus, listening to Bruce Hornsby and The Range (I don't know who the heck The Noisemakers are), on their way to the FEMA Office to make a flood insurance claim I guess...

      As far as the movie The Informant goes, I doubt such an extended and flooded old geezer as that would really like a movie about a corporate whistleblower.
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      • Author by fabucat58 (September 18, 2009 11:07 pm ET)
           
        Don't forget about the diabetes supply companies....Which reminds me, we ADHDers, we LOVE our sweets! I wonder if diabetes is in Glenn's future. He acts worse than my brother and I did after we ate all of our Halloween candy on Halloween night.
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    • Author by fabucat58 (September 18, 2009 11:11 pm ET)
      2  
      I think that ExTenZe and GetaRoom.com kind of go together! Perhaps there's a preponderance of Horny Old Goats in Beck's audience!
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    • Author by achorn316 (September 19, 2009 1:23 am ET)
      1  
      that last one is my favorite..

      substance abuse and mental health services.. they really know their audience (and the host) dont they?
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    • Author by pam95650 (September 19, 2009 1:48 am ET)
         
      I think it's time to hit on other FOX programs; like Hannity. He downright lies. Years ago he stated that if we didn't support our president, we were UN-American. Well.........
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    • Author by rwfg (September 19, 2009 2:17 am ET)
         
      This article is all tripe. None of those advertisers were either on Becks' slot or even part of the roster.

      Hate to break it to you but it's the most watched network and therefore the most valuable. Why dont you state the dozens of advertisers that jumped ship simply because CNN, MSNBC, and ABC all have garbage programming and 9 or 10 "progressive" (lol) thinkers that watch.

      Also forgetting that the advertising industry itself is on the downswing. Many marketeers cannot afford the ad rates and are pulling slots to save money....but not on Fox. LOL

      You commie progressives think that a google search bomb against beck and a whole site dedicated to misinformation can save you or forward your agenda? Think again.

      Luckily, one communist Jones was outed and more communists will be flushed from the tax-payer teet real soon.

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    • Author by vysotsky (September 19, 2009 10:07 am ET)
         
      Hornsby? Seriously?
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    • Author by mausa.nonia8023 (September 19, 2009 11:28 am ET)
         
      Perhaps someone here can help -- I am trying to write a letter to Warner Brothers and can't find a street address on their web site anywhere. Anyone know where I could send my letter?

      Noni
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    • Author by MagCynic (September 19, 2009 1:29 pm ET)
        4
      Glenn Beck explains why the President is a racist

      Listen to his explanation. He makes some good points when using the modern, media definition of racism.
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      • Author by vysotsky (September 20, 2009 11:03 pm ET)
           
        For the first minute and a half of this segment, Beck crows about how he's getting media coverage for calling the President of the United States a racist. Then he complains that he's being unfairly criticized for not providing any evidence whatsoever to back up his accusation of racism, because he claims that "the media" never criticize or question accusations of racism made against conservatives (though he fails to provide any evidence of this whatsoever either). Then Beck rants about his right to free speech (which is not in any way under threat).

        After three and a half minutes, Beck is finally prepared to talk about why he thinks Obama is a racist... or is he? He offers a definition of racism -- one that interestingly has no source, attribution or citation -- and claims that affirmative action is necessarily racist because it "gives preference to groups based on race rather than individual merit". So apparently Mr. Beck feels that the US Military is a racist institution full of racists because they've practiced a highly successful affirmative action program for decades. But nevermind the implications of this sort of gross mischaracterization of affirmative action, right?

        Beck then turns to President Obama's comments on the Gates story, and claims that President Obama must be racist for daring to argue that arresting and charging a black man for disorderly conduct just for entering his own home might be a stupid thing to do, and something that he recognized from his own experience in the Illinois legislature as a potential racial issue. (The nerve!) Worse yet, President Obama offered an opinion while admitting that he didn't know all the facts. (Oh no! How dare he be honest about his knowledge of the situation and the conditions in which he was basing his reaction! He must be a racist!)

        Beck then attacks Gates for daring to argue that African Americans face racial prejudice and mentions that he didn't enjoy working at Duke. This offends Beck -- who apparently thinks that Duke is in California, but again, why consider pesky little details? Beck certainly doesn't. Beck assumes without any evidence whatsoever that Gates must be referring to the false Duke basketball team rape case.

        Beck finally turns to Van Jones who must be a racist because he thought that the disproportionate number of African Americans in US prisons might be something worth examining. (And because he identified as a communist, which ends in "-ist" just like "racist" so what more proof do you need, right?) And then there's President Obama's characterization of his grandmother and how white people of her generation typically had a level of fear of black people.

        Which exactly struck you as the "good points" in this clip?
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    • Author by Sharpe3884 (September 19, 2009 9:56 pm ET)
         
      substance abuse and mental health service administration - how totally appropriate for that to be following a glen beck show.
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    • Author by Sharpe3884 (September 19, 2009 11:20 pm ET)
         
      Beck makes Bill O'reilly look like a somewhat honest, reasonable conservative. Thats how far he goes that he could make somewhat so dumb and fringe right to look perfectly sane.
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    • Author by rjoskow (September 21, 2009 11:06 am ET)
         
      Hi there,
      I oversee PR at Bruce Hornsby's label, and I want to say a big mea culpa on behalf of the label and set the record straight: our 3rd party advertising agency bought a flight of spots on various news & entertainment shows, and none of us realized that the spots would run on Fox News Channel. As soon as Horsnby's management alerted us to it, we instructed the agency to pull ALL advertising off FNC. Bruce Hornsby had nothing to do with this: we should have asked for a more detailed ad menu, and once we became aware we responded immediately. Thanks very much, Regina Joskow, Verve Music Group
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