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Media Matters Goes Light Bulb Shopping

January 23, 2012 3:08 pm ET by Jill Fitzsimmons

Few things exemplify the ongoing right-wing, media-fueled campaign against reality as well as the hysteria surrounding implementation of light bulb efficiency standards, which gather the low-hanging fruit of energy conservation by inciting manufacturers to improve their technology. Following in a long line of federal efficiency standards created by Republican presidents, the light bulb requirements were signed into law in 2007 by President George W. Bush with bipartisan support.

Reporting on what it called "a case study of the way government mandates can spur innovation," the New York Times noted back in 2009 that Philips Lighting had already developed a more efficient incandescent light bulb using halogen gas to comply with the new requirements. Philips executive Randall Moorhead has said that "the new incandescent lights were not being made because there was not an economic incentive to make them." The other major lighting companies have followed suit, and today halogen incandescent bulbs are widely available for purchase at hardware stores, department stores and online. The U.S. Energy Information Administration projects that "more efficient incandescent lights" will continue to make up a large portion of general service light bulb purchases for decades to come.

And yet the efficiency standards -- the first phase of which took effect on January 1 despite legislation blocking funding for enforcement -- have been met with outrage from conservative media who spent the last year claiming that they infringe on consumer "freedom of choice." Led by Fox News, right-wing media outlets have repeatedly told consumers that the standards would "ban" incandescent bulbs and force us all to purchase "mercury-laden, ugly and smelly compact fluorescent light bulbs," to the chagrin of electrical manufacturers. Fox has even gone so far as to encourage consumers to "hoard" the old, inefficient bulbs.

Given Fox's repeated insistence that "On January 1st, the government is ... getting rid of incandescent light bulbs," Media Matters' Jocelyn Fong visited a local CVS store to evaluate their selection:

In case you missed it, here's a compilation of Fox anchors freaking out about energy efficient CFLs. For the facts on CFLs, click here.

We'll leave you with these relevant words from an earlier time, before "conservative" and "conservation" were antonyms:

"If we've learned any lessons during the past few decades, perhaps the most important is that preservation of our environment is not a partisan challenge; it's common sense. Our physical health, our social happiness, and our economic well-being will be sustained only by all of us working in partnership as thoughtful, effective stewards of our natural resources."     - Ronald Reagan, July 11, 1984

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    • Author by magnolialover (January 23, 2012 3:17 pm ET)
      12  
      I love the fear mongering they do about these bulbs breaking. Failing to remember, that we've had flourescent bulbs in our lives for many decades now, and they've never been a problem. I have them over my head now. They're in the fixtures in my desk, and so on.
      Report Abuse
      • Author by MiddleLeft (January 23, 2012 3:34 pm ET)
        10  
        All that mercury in florescent bulbs for decades, hundreds of thousands of then in every shopping mall and big box store. Oh the humanity.

        The halogens are more efficient than standard but they are still poor compared to ANY florescent. But they still pay in energy savings. CFL's are a temporary transition needed only because we all have so many old threaded fixtures. Our grandkids will ask what are light bulbs as by then most light fixtures will come with lifetime LED's.

        "What business has the government telling me what kind of light bulb to buy or limiting where I can dump my waste motor oil."
        Report Abuse
        • Author by Boswell (January 23, 2012 4:01 pm ET)
          11  
          and they sure don't have a problem with mercury from other sources;

          GOP targets cement kiln rule, which would cut mercury emissions by nearly 17,000 pounds

          January 6, 2011


          Washington, D.C. —


          Today, House Republicans announced a Congressional Review Act resolution that seeks to undo U.S. Environmental Protection Agency rules to control toxic emissions from cement plants. The rules would reduce cement plants’ emissions of mercury and other toxic substances by more than 90 percent. EPA scientists have estimated the rules would prevent up to 2,500 premature deaths and thousands of heart and respiratory incidents and save billions of dollars in health costs each year.
          Report Abuse
          • Author by m.welker (January 23, 2012 4:24 pm ET)
            14  
            I've noticed that myself. Mercury is fine in our drinking water and our air, but NOT in our energt efficient light bulbs!
            Report Abuse
            • Author by m.welker (January 23, 2012 4:25 pm ET)
              7  
              *energy*

              Dern keys got them a librul bias. I tried to over-correct and went too far to the right.
              Report Abuse
        • Author by chazmanr (January 23, 2012 4:48 pm ET)
          5 1
          I converted every light in my home to CFLs over five years ago, and while I know how to buy the appropriate equivalents to supply the desired light levels, I must say that the life expectancy expectations are way inflated. CFL's do not provide the life expectancy claimed when used as direct substitutes for incandescents. When used in applications where the light is switched on and off on a regular basis, they rarely last more than two years. In commercial applications where lights are left on for extended periods of time, standard florescents can provide a good life and don't have to be replaced nearly as often as CFLs have to be.
          Report Abuse
          • Author by thaneb (January 23, 2012 5:48 pm ET)
            5  
            This is a very informative, couple-years-old piece on CFL lifespan. Frequent cycling did reduce CFL lifespan dramatically as did some other factors. Improvements in CFL electronics are ameliorating the cycling problem.
            As to the commercial application, WalMart has replaced incandescent with CFLs in its store ceiling fan displays at an annual energy savings of $6M.
            Report Abuse
          • Author by tfd829 (January 23, 2012 6:31 pm ET)
            6  
            Maybe, but that hasn't been my experience. I,too, switched my bulbs to CFLs 5 years ago and had to replace only one since then.
            Report Abuse
          • Author by pete x tp (January 23, 2012 7:04 pm ET)
            6  
            It's been about three years for me and I haven't replaced one yet and saw about a 30% drop in my electric use.
            Report Abuse
            • Author by magnolialover (January 23, 2012 7:17 pm ET)
              5  
              I too heard that rapid cycling can reduce a CFL's lifespan, that being said, I haven't had that problem either. I don't remember the last time I've actually purchased a lightbulb.
              Report Abuse
              • Author by GreenLantern (January 25, 2012 5:16 pm ET)
                   
                I have probably replaced more then 10 in just the last two years. Not an old house but it gets irritating saving them and then recycling them so often. I feel like I am replacing them at the same rate or faster. (Just my experience)
                Report Abuse
          • Author by Ender1zero18298 (January 23, 2012 10:26 pm ET)
            5  
            When we moved in 06 we purchased CFLs and installed them in every single fixture we've changed 1 bulb so far and that bulb is the 1 that stays on literally 24/7. As much as I hate going up and down a ladder I think I can stand it once every 4 or 5 years.
            Report Abuse
      • Author by thaneb (January 23, 2012 3:34 pm ET)
        10  
        Likely many of those listening with fear and loathing to this ongoing screed have a couple of long ones in the fixture over their work bench in the basement. And have for decades. But now that they're curly they're so scary.
        Report Abuse
    • Author by pete x tp (January 23, 2012 3:28 pm ET)
      15  
      Shortly after Shelly Bachmann introduced her idiotic bill to "protect the freedom" to use the most inefficient lighting one wants, a local store had CFLs on sale so I stocked up. The check out gal, who used a plastic bag as an improvised glove so she didn't have to touch the packages, gravely asked me if I knew they were "dangerous". I asked her if Shelly told her that and she said "yes".

      I then pointed at the banks of 8ft tubes over her head and asked her if Shelly had told her that those tubes contained hundreds of times as much mercury as CFLs and we had been safely using them for almost a century. She blinked a couple times, pointed at the package of CFLs, and said "but those are dangerous". That's the kind of vapidity we are fighting in our struggle to try and reduce our energy usage.
      Report Abuse
      • Author by Imbecile (January 23, 2012 3:33 pm ET)
        14  
        "Our amps go all the way to eleven."
        "But why not just make ten louder?"
        "But these go to eleven."
        Report Abuse
      • Author by nerzog (January 23, 2012 3:41 pm ET)
        10 1
        I had a similar experience years ago with a cashier at a convenience store. Except, mine was over the technique of fueling a vehicle. Somebody had published safety guidelines about the dangers of static electricity igniting gasoline fumes in the winter. Now, I don't know if it came from the government or the corporation that owned the stores (this was during the Bush administration).

        They put up signs at the pumps and in the stores, etc. warning people of the danger. Now, as I often do, I started the pump and walked into the store to buy something. The cashier had a fit, telling me that I had to stay out there with my hand on the pump, lest I blow up the station. Seriously. I told her that I had spent my youth working in gas stations, and had never seen that happen, nor even heard of it happening.

        In any case, those signs are gone now, and I never hear anything about it. Apparently, somebody decided the threat was overblown.
        Report Abuse
        • Author by pete x tp (January 23, 2012 3:51 pm ET)
          6  
          I can't say that I've paid much attention lately but I think we in Minnesota still have the same signs warning against filling plastic gas cans in a boat, trunk, or the bed of a pickup.
          Report Abuse
        • Author by magnolialover (January 23, 2012 4:28 pm ET)
          6  
          Same thing about leaving the car running, or using a cell phone while fueling. Old tales that never happen.
          Report Abuse
          • Author by jonimacaroni1 (January 23, 2012 7:56 pm ET)
            1 1
            Yeah, the "car running" one has always make me irked.

            What are you supposed to do - push your stopped car up the pump if you're not the only vehicle at the station?
            Report Abuse
        • Author by angels4light (January 23, 2012 7:35 pm ET)
          4  
          It may have something to do with a Mythbusters Myth Busted episode on that very subject.
          Report Abuse
          • Author by MiddleLeft (January 24, 2012 10:51 am ET)
            4 1
            Cell phone maybe but please be carefull out there. Do not leave a running pump unattended and do not fill cans unless they are on the ground. There are numerous Youtube videos of filling station fires cause by static electricity or by hoses spewing fuel all over the ground. And do not get in and out of you car seat while wearing a sweater and then go touch the fuel handle. There is a Youtube video showing what can happen. Fuel fires are no joke and just because you haven't seen one doesn't mean it can't happen.
            Report Abuse
      • Author by Andy Kreiss (January 23, 2012 5:35 pm ET)
        12  
        This is why I love this light bulb issue so much, it sums up the wingnut thinking process so neatly... illogical, emotional and childish.

        Besides their sudden concern about mercury, the price is often cited. I've seen the FoxBots claiming anywhere from 8 to 10 bucks a bulb.

        But this reminded me, because I've had some discussions about it, I recently snapped a pic while in my neighborhood 99 cent store.

        That's 33 cents a bulb, with a rebate/subsidy from the Edison company. I'm sure this isn't the only place that's going on.
        Report Abuse
        • Author by pete x tp (January 23, 2012 6:38 pm ET)
          10  
          Indeed. On any given day I can find CFLs for $1.00 at a store within walking distance of my home. The local power company also has programs for installing more efficient lighting and I'll probably take advantage once LEDs become a little bit cheaper.

          The Reichwhiners are doubly hypocritical because the same ones who will whine about the mercury in CFLs will refuse to even consider pollution controls to try and reduce the emission of mercury from power plants.
          Report Abuse
          • Author by magnolialover (January 23, 2012 7:20 pm ET)
            8  
            I think they're just living in the past, because at one time, they WERE 8-10 bucks per bulb, but, as with just about everything else, as the technology evolves and gets better, prices go down.

            For instance, the same TV I bought 3 years ago for almost $2k, I saw a similar one this weekend at Best Buy for about $800.

            They just don't understand technology, or science for that matter.
            Report Abuse
            • Author by Conchobhar (January 23, 2012 8:20 pm ET)
              6  
              Computer prices drop as the internet tubes get smaller, right?
              Report Abuse
            • Author by Chameo (January 23, 2012 10:41 pm ET)
              6  
              About 5 years ago, I did a series of articles on LED lighting and the savings to be realized. At the time, the industry was estimating that it would be about 10 to 15 years before LED technology reached the point where it would be affordable to use LEDs in household applications. About a year later, research stepped up and the market was suddenly flooded with cheap LED devices. Right now, I can hit Amazon and buy the LED bulbs that were going to cost upwards of $100 each, according to the 2005 article -- for less than $10. They also believe that if you use solar power, you'll have to use flashlights or firelight after dark.
              Report Abuse
          • Author by angels4light (January 23, 2012 7:37 pm ET)
            3  
            Heck, soon as I can afford it (though after I move, electricity in this house is reallllllly dirty) I am going all LED. Save me money on electric for light, AND for heat. I will have to remember, when I eventually move again, to take my bulbs with me though.
            Report Abuse
          • Author by dommanno3075 (January 23, 2012 9:26 pm ET)
            6  
            I can beat both of you. PECO Energy gave me six CFLs for free.
            Report Abuse
      • Author by dommanno3075 (January 23, 2012 9:24 pm ET)
        9  
        You broke the poor woman's brain, so it just rebooted and picked up where it left off.
        Report Abuse
      • Author by NiceguyEddie (January 24, 2012 12:28 pm ET)
        3  
        And all becuase the unscrupulous use their freedom of speech to preach the indefensible to the minimally exceptional.

        *shakes head*

        And the stupid ones continue to out-breed the smart ones.

        ---------------------------------------
        IMHO
        UTOPIA
        Report Abuse
    • Author by neon desert (January 23, 2012 3:55 pm ET)
      11  
      So here's my thinking...

      Compromise with the Republicans by agreeing to NOT enforce the new energy efficiency standards ONLY if we can allow car manufacturers to produce a percentage of cars without seat belts and airbags, in the name of consumer freedom, of course. Here's where I'm going with this - All the self-righteous less-government zero-regulation fanatics, to prove their point, will insist on buying one of these no-occupant-protection vehicles, and I figure after a year or two, no more opposition left alive!

      I'm a big natural-selection fan.
      Report Abuse
      • Author by pete x tp (January 23, 2012 4:03 pm ET)
        10  
        Let's get rid of safety glass, headlights, and grounded electrical systems too.
        Report Abuse
        • Author by johnsta (January 24, 2012 9:38 am ET)
          5  
          Funny also, without Ralph Nader we would probably still be driving cars without any of that. Profits over protection, and BOY did the auto manufacturers fight safety mandates back in the day...
          Report Abuse
      • Author by nerzog (January 23, 2012 4:10 pm ET)
        9  
        But, those who survive will expect the government to pay for their healthcare when they get paralyzed in a crash and their insurance company bails on them.
        Report Abuse
      • Author by Andy Kreiss (January 23, 2012 4:11 pm ET)
        15  
        Just recently here, I mentioned one of those knee-slapper righty emails I got, one that suggested all voters, regardless of politcal bent, show their solidarity as Americans. Republicans should drive with their lights on during the day, and Democrats with their lights off at night.

        I brought it up because I was wondering why so many right wing jokes involved killing everybody else. At first glance, I thought I'd have t eat my words, as you seem to be suggesting something similar.

        But I've reconsidered. Yours works because it's based on a truth. The headlights thing doesn't make with the funny because it rests on the far-fetched notion of lefties obeying orders, being outsmarted by wingnuts, and moving in lockstep in empty displays of patriotism.

        Your proposal is based on righties doing very stupid things, in the guise of "freedom of choice", out of spite. reality-based.
        Report Abuse
        • Author by nerzog (January 23, 2012 4:25 pm ET)
          12  
          Ten years ago, would anyone predict that a former governor would stand up and demand that kids at school be given more junk food?
          Report Abuse
          • Author by Invent a Scandal (January 23, 2012 4:51 pm ET)
            7  
            Let me guess: A conservative with stock in a for-profit prison. He wanted to give kids more junk food knowing it would likely increase the prison population and his stock would go up.
            Report Abuse
        • Author by neon desert (January 24, 2012 8:38 am ET)
          4  
          Correct, Andy. I'm pointing out that - sans politics - when given a real-world choice, common sense and self-preservation wins. There are those who would make a poor decision based on short-sightedness.
          Report Abuse
      • Author by angels4light (January 23, 2012 7:38 pm ET)
        5  
        Or they will wise up when their insurance costs go through the troposphere.
        Report Abuse
    • Author by case1000 (January 23, 2012 5:43 pm ET)
      7  
      I too took a run over to Home Depot. There were more incandescent bulbs than CFL's. What does that tell a Right wing contender....
      Report Abuse
      • Author by Invent a Scandal (January 23, 2012 6:45 pm ET)
        8  
        That's easy,
        it tells him/her that there must be a War on Christmas.
        Report Abuse
        • Author by magnolialover (January 23, 2012 7:22 pm ET)
          9  
          It tells him or here that they TOTALLY WON!

          As in, those bad old liberals wanted to tell them what bulbs to get, and they totally defeated it!

          On another note, this of course only became a rather stupid issue in the last year. I'm glad to see Congress working on legislating out progress so that they can try and make a cheap political point.

          If they hadn't raised holy terror over this, nobody would have even noticed.
          Report Abuse
      • Author by Andy Kreiss (January 23, 2012 8:43 pm ET)
        5  
        A right wing contender to what ?
        Report Abuse
    • Author by shaggles (January 23, 2012 6:00 pm ET)
      5  
      "...bipartisan report."

      What's that?
      Report Abuse
      • Author by angels4light (January 23, 2012 7:39 pm ET)
        6  
        It is a report that includes views from the extreme right part of the right wing, and the slightly less extreme part? Well, that would be the only kind of bipartisanship FNC would grudgingly accept.
        Report Abuse
    • Author by donwelty (January 24, 2012 12:13 pm ET)
      1  
      I wanted to upgrade the lights in the kitchen, so went to Home Depot, where we found LED can lights at much less cost than buying the pieces separately. Installation was easier also, and we could use a dimmer switch for them. The technology is available but not quite ready to wholly replace current bulbs. Most light bulbs may disappear from the shelves of grocery stores, and then Fox will complain about the inconvenience of going further for incandescent bulbs.
      Report Abuse

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  • County Fair is a media blog featuring links to progressive media criticism from around the Web as well as original commentary, breaking news and rapid response updates to major media events from Media Matters senior fellows and other staff.