Sarah Palin writes in her memoir that after it was reported that the Republican National Committee spent $150,000 "to clothe and accessorize" Palin and her family, "many wondered at the same time why no other candidates or their spouses were being asked a thing about their hair, makeup, or clothes." However, John Edwards, Hillary Clinton, Joe Biden, and Barack Obama were repeatedly subjected to critiques and questions about "their hair, makeup, or clothes" during the 2008 campaign.
Palin:
"[M]any wondered at the same time why no other candidates or their spouses were
being asked a thing about their hair, makeup, or clothes"
From Pages 314 - 315
of Going Rogue: An American Life:
The first
wardrobe story hit on October 22: "RNC Shells Out $150K for Palin Fashion." The
[Politico] headline was highly
misleading, as was the article itself, which said that according to campaign
financial disclosures, the McCain campaign had spent $150,000 "to clothe and
accessorize vice presidential candidate Sarah Palin and her family."
[...]
I didn't
care so much about the petty potshots because I knew they weren't true, and
people who knew me laughed out loud when they read the "diva" accusations. But
my family was made to look like a herd of hillbillies who had come to the big
city and started living high on the hog, and that hurt me for them. My family is
frugal. We clip coupons. We shop at Costco. We buy diapers in bulk and generic
peanut butter. We don't have full-time nannies or housekeepers or drivers. So
the portrayal of my family as wasting other people's money on clothes was a
false one. And many wondered at the same time why no other candidates or their
spouses were being asked a thing about their hair, makeup, or clothes.
Politico article Palin cited
contradicts her "no other candidate" claim
Politico:
"The
business of primping and dressing on the campaign trail has become fraught with
political risk in recent years." The same
Politico article Palin referenced noted that
questions have been raised about other candidates' "primping and dressing," and
Politico reported that it
reviewed "similar records" for Obama but found "no similar spending." From the
article:
The
business of primping and dressing on the campaign trail has become fraught with
political risk in recent years as voters increasingly see an elite Washington out of touch
with their values and lifestyles.
In 2000,
Democrat Al Gore took heat for changing his clothing hues. And in 2006, Sen.
Hillary Rodham Clinton (D-N.Y.) was ribbed for two hair styling sessions that
cost about $3,000.
Then,
there was Democrat John Edwards' $400 hair cuts in 2007 and Republican McCain's
$520 black leather Ferragamo shoes this year.
A review
of similar records for the campaign of Democrat Barack Obama and the Democratic
National Committee turned up no similar spending.
But all
the spending by other candidates pales in comparison to the GOP outlay for the
Alaska
governor whose expensive, designer outfits have been the topic of fashion pages
and magazines. [Politico, 10/21/08]
Edwards,
Obama, Clinton and Biden were subjected to frequent scrutiny "about their hair,
makeup, or clothes"
Edwards'
haircuts. During the Democratic
primary, the media devoted significant attention to John
Edwards' "expensive" haircuts. For instance:
- Media followed
Politico in reporting on
haircuts. After Politico senior political writer Ben
Smith, in an April 16, 2007, blog entry, "broke" the story that
Edwards had spent $800 on two haircuts the media -- including The New York Times, The Washington Post, the Los Angeles Times, USA Today, the Associated Press, NBC, CBS,
CNN, MSNBC, and Fox News -- seized on
it. In the months after the story first surfaced, media
figures on NBC and MSNBC repeatedly brought up the haircuts.
- MSNBC and Fox
offered more coverage of haircuts than GOP senator's call for "new strategy" in
Iraq. On July 5,
2007, MSNBC and Fox News devoted
significantly more time during their late-afternoon political
and prime-time news programs to covering a July 5 Washington Post report on Edwards' haircuts than they did
to covering then-Sen. Pete Domenici's (R-NM) July 5 press conference on the Iraq war, at
which he called for "a new strategy that will move our troops out of combat
operations." Between 4 p.m. and 10 p.m. ET on July 5, MSNBC devoted
approximately 15 minutes, 28 seconds to the Edwards story and only 1 minute, 20
seconds to Domenici. Further, Fox News devoted approximately 16 minutes, 25
seconds to the Edwards story during that same time period, and only 1 minute, 40
seconds to Domenici.
- Haircut became a
presidential debate topic. Edwards' haircut was
brought up by moderators in two 2007 Democratic presidential
debates.
- Washington
Post "Front-runners"
packaged obsessed with haircut. In its "Front-runners" package on
December 11, 2007, The Washington
Post published four pieces that each
highlighted the cost or "expensive" nature of Edwards'
haircuts.
- Hannity linked to
war on terror. On May 24, 2007, Fox News' Sean
Hannity suggested that Edwards' "primping" is
evidence that he does not "understand the nature of the battle in the war that's
being waged against us."
Obama. During the campaign,
Obama was the subject of critiques and attacks about his clothing:
- Purported lack of
patriotic clothing. In one of
the pieces comprising The
Washington Post's December 14, 2007, "Front-runners" profile of Obama, Post fashion editor Robin Givhan wrote: "One of the most distinctive
elements of Barack Obama's public style comes down to what he so often is not
wearing: patriotism on his sleeve." Givhan continued: "Whether he is speaking at
a campaign rally, attending a fish fry or debating his Democratic challengers,
he comes across as the candidate least willing to drape himself in the usual
symbols of nationalism and politics. No flag pin on the lapel. No hand on heart
during the national anthem. And he generally shuns bold red ties." Givhan
offered no explanation as to how a "bold red tie" is a "usual symbol[] of
nationalism and politics," or how Obama's alleged avoidance of "bold red ties"
constitutes a statement on patriotism.
- Obama dressed in
Somali clothing. During the campaign, a photograph of Obama dressed in
traditional Somali clothing was posted on the Drudge Report. On Fox News'
The O'Reilly Factor, Rush
Limbaugh claimed Obama "look[ed] like Ayman
Zawahiri" in the photo. Clear Channel radio host Dan Caplis likened the clothing to "the kind of garb
you often see Osama bin Laden in" and to "Somali warlord
garb."
- Debate question:
"I want to know why you don't" wear a flag pin.
During the April 16, 2008, presidential debate on ABC, a questioner asked via
videotape: "Senator
Obama, I have a question, and I want to know if you believe in the American
flag. I am not questioning your patriotism, but all our servicemen, policemen
and EMS wear the flag. I want to know why you
don't." Before Obama answered, moderator and ABC anchor Charlie Gibson
explained, "Just to add to that, I noticed you put one on yesterday. But --
you've talked about this before, but it comes up again and again when we talk to
voters. And as you may know, it is all over the Internet." Obama was frequently attacked and critiqued over the flag pin and purported "patriotism problems."
Clinton.
Then-Sen. Hillary
Clinton was the frequent target of critiques about her
clothing:
- Post
discusses Clinton's neckline. In a July 20, 2007,
article headlined "Hillary Clinton's
Tentative Dip Into New Neckline Territory," Givhan wrote that "[t]here was
cleavage on display Wednesday afternoon on C-SPAN2. It belonged to Sen. Hillary
Clinton." Givhan further asserted that Clinton's
look was "unnerving" and claimed: "The last time Clinton wore anything that was remotely sexy in
a public setting surely must have been more than a decade ago." Several media
outlets picked
up the story, including MSNBC and
CNN.
- Fox
News links Clinton's "bright colors" to "likability
problem." On the May 9, 2007,
edition of Fox News' Special Report, chief political
correspondent Carl Cameron claimed that Clinton adopted an uncharacteristic wardrobe
and sunny expression in order to combat her "likability problem." Cameron said:
"Wearing bright colors, smiling constantly, as if to deal with what polls say is
a likability problem, she has surged 10 points since the Democratic debate in
three new polls: USA
Today/Gallup, CNN, and Rasmussen."
- Debate
question:
"diamonds
or pearls?" On CNN's broadcast
of the November 15, 2007, Democratic presidential primary debate in Las Vegas, one
questioner said, "And my question is for Senator Clinton. This
is a fun question for you. Do you prefer diamonds or pearls?" As The Atlantic's Marc Ambinder first reported, the questioner wrote on her
MySpace page that she had originally prepared two questions, but CNN insisted
she "ask the frilly question instead of a pre-approved query about the
Yucca
Mountain nuclear waste
repository." On CNN, Time national political correspondent
Karen Tumulty called it "the stupidest question of
the night."
Biden. Biden's hair was
frequently a topic among journalists. For instance:
- The Politico wrote on August 24, 2008, that Biden "has
taken steps to pre-empt baldness. The most common hypothesis is that he received
a hair transplant, where follicles from the bushier back of the head are grafted
onto fading spots closer to the front of the dome." Politico also took a "quick Politico
survey of stylists and hair transplant surgeons" to discuss Biden's hair.
- The National Review's Denis Boyles wrote on August 26, 2008, that the
"selection of Joe Biden, the oldest functioning white liberal senator with a
foreign policy background who is Catholic with hair-plugs in the Democratic
party, must have come as quite a shock to many people."
- Conservative columnist
Debbie Schlussel wrote on August 25, 2008, that "[t]here
is no doubt he had hair transplants. The guy is wearing Barbie's hair."
- During the October 3,
2008, edition of Fox News' Hannity & Colmes, Ann Coulter said
that "Biden is so out of his mind. He is Lyndon LaRouche with hair plugs at this
point."
- An October 26, 2008,
New York Post article about horror movies mentioned the
"Real-life scare" of "Joe Biden's hair plugs."
- In an October 29,
2008, discussion (retrieved from Nexis) on NBC's Today about how "clothing has somehow
become part of both campaigns," Newsweek contributing editor Julia Reed
said that "nobody in my generation can look at Joe Biden and forget -- I mean,
and not remember his hair plugs. I mean, you know, it's not just about the
women, let's face it. I mean, John Kerry got Botox to like -- to sort of fix his
craggy forehead. I mean, the men are just as obsessed for good reason because
people really do care about how these people look. ... It's hypocritical to say we
don't."
&mdash E.H.H.
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