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Newsweek suggested Snow may break from White House message -- even after Snow acknowledged he would not

May 01, 2006 12:44 pm ET

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SUMMARY: Richard Wolffe and Holly Bailey suggested in Newsweek magazine that new White House press secretary Tony Snow will act independently or break from the White House message, but made no mention of Snow's April 26 interview on Fox News, during which he claimed that, as press secretary, he will cast aside his own beliefs and present the administration's message.

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Reporting on the April 26 announcement that Fox News host Tony Snow will replace Scott McClellan as White House press secretary, Newsweek magazine senior White House correspondent Richard Wolffe and White House correspondent Holly Bailey wrote that "reporters may indeed come to love him [Snow] -- but for reasons the president could live without." According to Wolffe and Bailey: "After more than five years of tight-lipped message control, the White House is now handing the press-room microphone to a man who has strong opinions on many topics and hasn't been shy about voicing them -- even when it got him crosswise with the White House." However, in suggesting that Snow will act independently or break from the White House message, Wolffe and Bailey made no mention of Snow's April 26 interview on Fox News, during which he claimed that as White House press secretary, he will cast aside his own beliefs and present the administration's message.

From Wolffe and Bailey's article in the May 8 edition of Newsweek:

Last week Bush announced the 50-year-old Snow was coming aboard to replace McClellan. "I like his perspective," Bush told reporters. "I like the perspective he brings to this job, and I think you're going to like it, too." Bush could be right about that. If Snow's past is any indication, reporters may indeed come to love him-but for reasons the president could live without. After more than five years of tight-lipped message control, the White House is now handing the press-room microphone to a man who has strong opinions on many topics and hasn't been shy about voicing them -- even when it got him crosswise with the White House.

Snow is telegenic, supremely self-confident and quick with a zinger; the daily scuffles with the press corps will be easy. But those same qualities may make it hard for him to abide by the first law of flacks: relay the news, don't make it.

However, on the April 26 edition of Fox News' Special Report with Brit Hume, Snow made clear that he does not believe his job is "to come in as a surrogate president and say what I believe matters." From the April 26 edition of Special Report:

BRIT HUME (host): Last question, one you're going to get. You said, among the things critical to this president, for example, on September 30 of last year, "No president has looked this impotent this long when it comes to defending presidential powers and prerogatives." How do you plan to deal when asked with your past criticism of this president?

SNOW: Well, the pretty simple answer, which is there are probably a lot of people in the press room who from time to time say, "I wish I hadn't written or said that." Here's the key. When I will be giving advice to the president, it will be my advice. And if I have differing opinions with some people, I will express them.

But on the other hand, the job as press secretary is not to come in as a surrogate president and say what I believe matters, because frankly what matters is what the administration has decided to do, and that I will express as forcefully as I possibly can.


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    • Author by ChristianDemocrat (May 01, 2006 1:14 pm ET)
         

      I'm not sure how I see this as "misinformation." Snow goes on record as saying that he won't break from the administration message. Newsweek speculates that, given Snow's background, he may be prone to expressing his own opinion. I.e., Snow's intent may be to stay on message, but is his ego too big to be able to always do that?

      I my own theory which is that the administration policy isn't changing, but that it's attempting to shore up the message and support among its ultra-conservative base. Thus Snow fits right in and may naturally be on message with the administration. Being the fresh face, Snow may also have an easier time, initially anyway, of deflecting questions and spinning, thus avoiding stepping away from message.

      But it's still a fair question to ask how long even Snow will be able to spin one administration lie after another before the relationship with the press corps goes the direction of McClellan's. At that point, could Snow become a liability along the lines Newsweek opines despite Snow's promise? I suppose it's plausible, even if you think it unlikely. It's speculation, but misinformation?

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    • Author by tex (May 01, 2006 1:39 pm ET)
         

      This is an odd story indeed.

      These NEWSWEEK writers, for a reason we can only guess, are PREDICTING that Tony Snow will BREAK with official White House policy, and instead present HIS OWN ideas about issues from the podium in the White House press room.

      What, exactly, would this accomplish, even if true? It's hard to imagine.

      Will Snow answer, in response to a question about the border, "The White House is not promoting the building of a wall on our border with Mexico, but this is an obvious mistake. Our number one priority is to protect our borders, yet this President seems blind to the reality in front of him."

      He will openly OPPOSE the Administration's policy? NEWSWEEK predicts this will happen? It might happen, ONCE (and then he would be GONE), but it could only happen with a different flack/pundit, not with Snow.

      So since it won't happen, why would NEWSWEEK "report" that we will now have a press secretary who "acts independently"? Do they wish to convey the impression that he will be bold and independent, when he will demonstrably NOT be? For what purpose? To give credibility to the position that was squandered to zero by McClellan, perhaps? To present Snow as the ANTI-Scotty guy with a mind of his own?

      The first time Snow swallows his own view, will NEWSWEEK's fine reporters admit their error?

      Here are a variety of views Snow has expressed, which suggest he much sublimate and swallow his own opinions from the first SECOND of doing this job, since he believes his boss to be very deeply flawed.

      Tony Snow has said or written about George W. Bush, "Little in the character of demeanor of George Bush makes us say to ourselves: Now, this man is truly special!"

      “Bush, for all his personal appeal, (doesn't) have the drive and work ethic to succeed.” Bush, according to Snow, "talks of a pillowy America, full of niceness and goodwill," and that Bush "is more eager to please than lead."

      “George Bush has become something of an embarrassment.” Snow says. Bush “has a habit of singing from the Political Correctness hymnal.”

      “No president has looked this impotent this long..."

      On the Economy, Snow has said of George W. Bush, he has “lost control of the federal budget" and is an "exponent of (government's) vigorous expansion.” Snow say, "When it comes to federal spending, George W. Bush is the boy who can’t say no ... the president doesn’t seem to mean what he says," and "Bush doesn’t seem to give a rip about spending restraint."

      The "essence of Bush's presidency" is "listless domestic policy", alternatively Bush has become "a classical dime-store Democrat. He gladly will shovel money into programs that enjoy undeserved prestige, such as Head Start."

      On Bush's oratory, Snow says, "Bush has inherited his father’s syntax. At one point last week, he stunned a friendly audience by barking out absurd and inappropriate words, like a soul tortured with Tourette’s" and "he recently tried to dazzle reporters by discussing the vagaries of Congressional Budget Office economic forecasts, but his recitation of numbers proved so bewildering that not even his aides could produce a comprehensible translation." Snow sums up, "The English Language has become a minefield for Bush, his malaprops make him the political heir of Norm Crosby.”

      [link to www.thinkprogress.org]

      How can Snow cite a single White House position without revealing the contempt with which he views the (lack of) character and ability of this President? He cannot hold both views, so he must recant and disavow his previous opinions -- either directly or by omission/change of behavior -- and become what the job CALLS for; Bush's Cheerleader NO MATTER WHAT.

      What does it say of Snow's character if we do not see the above opinions repeated in the Press Room? And we WILL NOT see them repeated ...

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      • Author by chasingmoksha (May 01, 2006 2:15 pm ET)
           

        1. Newsweek is hoping beyond all hope that Snow will talk independently. However, this is a pipe dream, because as you said, he could only do it once and he will be gone.

        2. Newsweek has been seduced by the White House just like the rest of the media, thus, Newsweek is trying to push the perception that Snow will be fair, hoping it hoodwink White House skeptics.

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        • Author by ChristianDemocrat (May 01, 2006 3:02 pm ET)
             

          3. Newsweek is speculating that Snow strong opinions and belief that he now controls the administration's message lead to friction and increased discontinuity between what Snow says and administration policy/actions.

          Personally, I don't think it will be like that initially. However, I would agree that friction between Snow and others is plausible somewhere down the road. If so, look for it as an increasingly confused message....hmmm...not much different than now.

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        • Author by Blue Dog (May 01, 2006 3:18 pm ET)
             

          Even if snow had some past incidents of WH criticism, I bet the WH laid it out real clear before the hire: You're with us or against us.

          This WH, more than any other in history, only hires professed (privately or publicly) worshipers of the prez. Now that snow is in office, we will hear nothing but "all is well, and going exactly according to the plans of our exaulted leader."

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    • Author by tex (May 01, 2006 5:15 pm ET)
         

      Limbaugh was starting to criticize George H.W. Bush the Elder increasingly (primarily on tax policy, fearing Bush would cave -- and he DID), but H.W. took action.

      George H.W. Bush invited Limbaugh to the White House to chat and to sleep in the Lincoln Bedroom.

      This gave Limbaugh something to talk about for months, his starry-eyed reverence for the station of H.W. was downright erotic, and one MAJOR other development: Limbaugh never again spoke ill of Bush the Elder.

      It was a conversion, an epiphony, a "coming to Jesus" moment for Rush. He was effectively defused, declawed, and neutered by Bush the Elder, and America thence forth saw a DIFFERENT, kinder and gentler-to-Bush radio broadcaster.

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    • Author by Publicus Orator (May 02, 2006 12:40 am ET)
         

      By no means am I a "Tyro" in the ways of the "political life". However, when did it become and why a national issue whom is the Press Secretary. By definition he is an administration spokesman. If he's brilliant or inept the bottom line is that it doesn't matter. The position is one of the "messenger" NOT "formulator" of policy.

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      • Author by Blue Dog (May 02, 2006 10:18 am ET)
           

        He is my enemy's messenger, and therefore a legitimate target of ridicule.

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