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Chicago Tribune repeated Obama-arugula falsehood, used anecdotes to cast Obama as "wine-track"

September 24, 2007 6:46 pm ET
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SUMMARY: A Chicago Tribune article cited Barack Obama's statement, "Anybody gone into Whole Foods lately and see what they charge for arugula?" in an appearance at an Iowa farm as evidence that Obama has had more success among "wine-track" voters than among "beer-track" voters -- though arugula is grown by Iowa farmers and is available at grocery stores throughout the state. The article also noted "white zinfandel with an Obama logo on the bottle" available at one rally as purported evidence of Obama's "wine-track" affinity, though it could have just as easily highlighted "beer-track" anecdotes, including an event where Obama's face was on the label of beer bottles.

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In a September 24 Chicago Tribune article, reporter John McCormick wrote that Sen. Barack Obama (D-IL), in his campaign for the Democratic presidential nomination, has had more success among "wine-track" voters -- characterized by "higher incomes and more education" -- than he has among "beer-track" voters, who have less education and "tend[] to care more about pocketbook issues." The article went on to report that Obama, during a campaign stop at an Iowa farm, "made it clear that he sometimes forgets he is not in his intellectually and financially affluent section of Chicago's Kenwood neighborhood" when he asked: "Anybody gone into Whole Foods lately and see what they charge for arugula?" According to the Tribune: "That comment came despite the fact that Iowa does not have any Whole Foods stores, nor do its farmers typically grow the leafy green." As Media Matters for America documented, however, arugula is grown by Iowa farmers and is available at grocery stores throughout the state.

Additionally, the Tribune offered purported evidence of Obama's "wine-track" affinity -- citing a portion of his stump speech to claim "Obama seems to prefer wine to beer" and noting that "it was white zinfandel with an Obama logo on the bottle that was for sale at a rally one recent evening in Dubuque, Iowa." The Tribune, however, could just have easily highlighted "beer-track" anecdotes, including the following:

  • The Associated Press reported on September 24 that as an Illinois state senator, Obama was a "founding member" of a group that regularly participated in poker games during which "beer and cigars were staples":

Obama was a regular at the low-stakes games sometimes stud poker, sometimes draw designed to break up the tedium of long legislative sessions. Poker, beer and cigars were staples; Democrats and Republicans, lawmakers and even the lobbyists who Obama sometimes rails against dealt the cards and placed their bets.

  • The New York Times reported on July 17 that an Obama fundraiser in San Francisco featured "boutique beer with Mr. Obama's face on the label":

Senator Barack Obama was the guest of honor at a dinner at the luxurious Mark Hopkins Hotel in San Francisco this spring with a few hundred lawyers, executives and investors. The guests drank a boutique beer with Mr. Obama's face on the label and contributed more than $1 million in $2,300 checks to support his bid for the Democratic presidential nomination.

  • The Associated Press reported on June 23:

Except for the American flag backdrop and the presidential candidate onstage, Sen. Barack Obama's fundraiser Friday night could have been mistaken for a rock concert.

Beer was served in plastic cups, the young crowd snapped photographs with cell phones, and a deafening roar of approval met Obama at the Hammerstein Ballroom a venue known for rock, rather than rubber chicken.

From the moment he arrived in the Illinois Senate, it was clear to many that Obama didn't plan to stay. Just months into office, he approached then-Senate Democratic Chief of Staff Mike Hoffman and offered to buy him a beer. The two adjourned to a hotel bar.

From the September 24 Chicago Tribune article:

Obama himself offers other evidence that he can sell himself in working-class and rural areas, often pointing to his strong showing in southern Illinois in his lopsided 2004 Senate victory.

Still, during his first major Iowa farm visit earlier this summer, he made it clear that he sometimes forgets he is not in his intellectually and financially affluent section of Chicago's Kenwood neighborhood.

On the farm that day, while trying to make a sympathetic point that farmers have not seen an increase in prices from their crops, Obama posed the following question:

"Anybody gone into Whole Foods lately and see what they charge for arugula?" he asked. "I mean, they're charging a lot of money for this stuff."

That comment came despite the fact that Iowa does not have any Whole Foods stores, nor do its farmers typically grow the leafy green.

Hard-working anecdote

The need for Obama to appear more working-class is perhaps reflected in the periodic inclusion in his stump speech of a recent experience helping a union health-care worker as part of the Service Employees International Union's "Walk a Day in My Shoes" program for candidates.

"I went with her to work that day, and we made his bed and helped him get dressed, and we scrubbed the floors and made him breakfast and cleaned the house and did the laundry," Obama recently told an audience. "I have to say, it was one of the best days I have had on the campaign so far."

Still, after a hard day's work, Obama seems to prefer wine to beer. In another section of his stump speech, he recalls a recent decision to visit a remote South Carolina town with relatively few voters to woo a state legislator's endorsement.

"I must have had a glass of wine or something because I said 'fine, no problem,'" he says in one of the anecdote's laugh-lines.

It should not be suggested that Obama is without blue-collar support. A speech he gave last week to the Service Employees International Union, for example, won strong reviews.

Still, it was white zinfandel with an Obama logo on the bottle that was for sale at a rally one recent evening in Dubuque, Iowa, where a local winery had offered them as a campaign fundraiser.

The adjoining building was a former brewery, but there was no Obama beer for sale that night.

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    • Author by Genghiz (September 24, 2007 7:02 pm ET)
         

      I wonder if Barack Ubama is planning to invade Whole Foods next, like he was planning to do with Pakistan.

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    • Author by snoopy (September 24, 2007 8:13 pm ET)
         

      Hmmm, Pearl, I must defer to you on this question you being the wine drinker here. ;) Are we hearing subtle code for appealing to rich people, or majority white people? Or maybe both? That's the feeling I'm getting, that they are trying to tie him to a couple of stereotypes (and not in a good way).

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      • Author by pearlene_scott1602 (September 24, 2007 9:44 pm ET)
           

        My friends don't tell me I appeal to wine-track drinkers, they simply call me a wino ;-)

        Seriously, the picture they continue to try to paint of Obama is funny if it wasn't so sad. The question of his race seems to follow him yet I have not heard a single black person I know question if Obama is "black" enough. He is simply a highly educated, intelligent, articulate and extremely good looking black man. There is no question of Obama being "black enough" cause black folks have lived in this society where if you look black no matter what other race your mixed with you're black. Why there is a need to paint Obama in a different light is beyond me. He's a wine drinker "wine-track" voters -- characterized by "higher incomes and more education" code word white, therefore he can't be "black" enough cause beer-track" voters, who have less education and "tend[] to care more about pocketbook issues." code word black.

         

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        • Author by snoopy (September 24, 2007 9:51 pm ET)
             

          I have never heard of "wine-track" or beer-track" before, who made that one up?

          But Pearl, thanks for explaining. I didn't get it.

          I have a box of Chianti for you on Friday, you "What happens in Vegas stays in Vegas" bad girl you! ;)

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          • Author by pearlene_scott1602 (September 25, 2007 12:15 am ET)
               

            I have never heard of "wine-track" or beer-track" before, who made that one up? Snoopy

            I haven't head of that exact phrase either however I've heard of similar code words usually used to separate people economically. Rich/poor folks, but I can't see that as it relates to Obama.

            Get ready the longer we are in this lead up to the primary, reporters will become more creative in discussing Omaba. He cannot be painted with the same brush that is usually reserved for Sharpton and Jackson (former black Presidential candidates).

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        • Author by Genghiz (September 24, 2007 11:48 pm ET)
             

          "There is no question of Obama being "black enough" cause black folks have lived in this society where if you look black no matter what other race your mixed with you're black."The Rev. Jackson disagrees with you, Pearlene. He accused B. Hussein Ubama of "acting like he's white" w.r.t. the Jena 6 atrocities.

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          • Author by pearlene_scott1602 (September 25, 2007 12:20 am ET)
               

            "The Rev. Jackson disagrees with you, Pearlene.  Genghiz

            He's entitled since I have often disagreed with him.

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          • Author by friedbergboy1422 (September 25, 2007 11:27 am ET)
               

            Well done, Genghiz!  You omitted his first name and misspelled his last!  Do you not have enough respect for him to spell his name right?

            Here is a question for you: Do you think Jesse Jackson's word is the be-all end-all?  If not, why does Pearlene have to agree with him?

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    • Author by MickD (September 24, 2007 9:02 pm ET)
         

      The Chic Trib's Repub a**kissing is in conflict here. Can they dis the very popular (in Illinois especially) Obama, a man that could sell a lot of papers, for their Repub masters? Oh the conflicts.

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      • Author by sundog (September 24, 2007 9:27 pm ET)
           

        Har har, you've got the Trib's number there.  I've been reading that rag on and off since the 80's when Murdoch bought and destroyed the Sun Times and Royko and others jumped ship and headed over to the Tribune.  My dad is so ridiculously proud of all things Chicago including his paper in which he has way too much faith.  It muddles his opinions in really obvious ways because of the choices of those GOP loyalist editors.  At least Illinois turned pretty blue in a quick response to Bush and elected a senator who I think should be the next president.

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        • Author by HuntingtonBeachLefty (September 25, 2007 12:13 am ET)
             

          Obama's campaign staff just needs to do a little damage control. Get him some overalls (preferably with the legs about 6" too short), a pair of worn-out Lil' Abner boots and a frayed flannel shirt. Stick a piece of straw in his hair and hand him a clay jug full of corn liquor, with the standard XXX on it.

          And see how much difference that makes to those who wouldn't vote for him because he's a wine drinker.

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      • Author by dave_chicago (September 25, 2007 9:35 am ET)
           

        The Trib endorsed Bush in 2000 and -in a classic example of being fooled twice- in '04. The paper also backed the recently sentenced George Ryan for governor.

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    • Author by ufleirx (September 25, 2007 12:59 am ET)
         

      Beer and wine -- it's all good.

      And I can't understand why the MSM finds in horrible that more well educated and probably more well inofrmed people would support a candidate.

      "No," said the candidate when asked about his support among literates. "I only want the support of people who can vote for me if my picture is on the ballets. Readers are the scum of the Earth."

      I wonder if the MSM reads? Other than their own drivel.

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    • Author by magnolialover (September 25, 2007 7:55 am ET)
         

      This is the same old story of Obama not being "black" enough, and democrats being "elitists" while their opponents on the right are being painted as Presidential, and "folksy", even though they're all super wealthy, and elite.

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    • Author by dave_chicago (September 25, 2007 9:45 am ET)
         

      Apparently the Tribune envisions this mythical "beer track" voter saying, "Hey--until Obama starts drinking (or selling) beer, he's not getting my vote".

      The article says more about how the Trib regards voters than what it thinks of Obama.

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