In a USA Today report, Media Matters President Angelo Carusone explained how Megyn Kelly’s upcoming NBC interview with conspiracy theorist Alex Jones, while “not necessarily inappropriate” because of Jones’ newsworthy connections to President Donald Trump, appears to be in danger of falling short by failing to provide sufficient context and criticism of Jones.

Kelly, desperate for “a viral moment” after her debut episode on NBC lost the ratings war to a CBS 60 Minutes re-run, traveled to Austin, Texas, to interview Jones about his rise to fame as a prominent conspiracy theorist. In previewed clips from the upcoming interview, Kelly asks Jones softball questions such as, “They call you the most paranoid man in America. Is that true?”

While the families of Sandy Hook Elementary School shooting victims have spoken out on giving a platform to Sandy Hook truther Jones, Kelly has defended the interview by claiming she wants to “shine a light” about the “considerable falsehoods” he spews. As a result of the interview, J.P. Morgan announced they would be removing ads from NBC News and Sandy Hook Promise, “a leading gun violence prevention organization,” disinvited Kelly from hosting the organization’s Promise Champions Gala.

In the interview with USA Today, Carusone agreed there “is a really compelling case to be made that you should shine a light on Alex Jones” but also warned that the apparent purpose of Jones’ feature on Kelly’s show “was not to really draw a meaningful critique of the way that the current president gets his information and who he gets it from.” From the June 12 article:

Megyn Kelly and NBC are facing blowback for an upcoming TV interview with the controversial radio host Alex Jones.

Opposition quickly surfaced soon after promotional videos of the interview with the InfoWars founder, scheduled for the June 18 episode of Sunday Night with Megyn Kelly, were first shown during the June 11 episode and appeared online.

A #ShameonNBC hashtag began trending on Twitter with an outcry of concern about giving a platform to Jones, who in the past has supported conspiracy theories about the government blowing up the Alfred P. Murrah Federal Building in Oklahoma City in 1995 and the 9/11 terror attacks. “9/11 was an inside job,” he says in the promo video.

[...]

NBC and Kelly's booking of Jones is not necessarily inappropriate, says Angelo Carusone, president of liberal media activist group Media Matters. “There actually is a really compelling case to be made that you should shine a light on Alex Jones because of his relationship with the current president,” he said.

However, Carusone expects, based on the preview and Kelly's past performances -- including last week's interview with Russian President Vladimir Putin -- “it appears that the reason of having Alex Jones on was not to really draw a meaningful critique of the way that the current president gets his information and who he gets it from.”

A softball interview, “allows him to promote himself,” he said. “The idea he is on NBC, in and of itself, is a really big deal. What that says for his audience is that he is so important and powerful that even the people that Alex Jones speaks the worst of can’t ignore him anymore.” [USA Today, 6/12/17]