During Hurricane Ian, which hit Florida and South Carolina last week, popular right-leaning Facebook pages directed users to content that downplayed or completely refuted the connection between the climate crisis and the changing nature of extreme storms. Media Matters found that between September 24 and October 2, 2022, right-leaning Facebook pages published a higher volume of posts on the topic, and their posts received more interactions than posts from ideologically nonaligned or left-leaning pages.
As recovery efforts continue, nearly 100 deaths have been confirmed in Florida as of October 5, and more than 1,600 people have been rescued. About 200,000 homes and businesses still do not have power, down from 2.7 million. At a press briefing last week, Florida Gov. Ron DeSantis called Ian a “500-year flooding event” and added, “The impacts of this storm are historic and the damage that has been done is historic. … We've never seen a flood event like this, we've never seen a storm surge of this magnitude.”
Key Findings:
- Out of the top 100 posts with keywords related to Hurricane Ian and climate change, 63% came from right-leaning pages.
- 70% of interactions on these posts went to right-leaning pages, a total of over 181,000.
- Seven top 10 most-interacted with posts on this topic came from right-leaning pages, and these posts received about 69% of interactions.
- On September 28, when Hurricane Ian made landfall in Florida, right-leaning posts received nearly 82% of total interactions.