Update (8/4/21): Following the publication of this report, a Google spokesperson confirmed to Media Matters that the company has since removed the ads for the counterfeit COVID-19 vaccination cards:
“These offers violated our policies and we immediately removed them. Early in 2020, we implemented a sensitive event policy for Covid-19, blocking most offers referencing the virus, to protect people from bad actors attempting to capitalize on it. As an additional layer of protection, we also do not show Shopping offers on the vast majority of Search results related to Covid-19. We continue to actively track new trends and patterns of abuse, adapting our enforcement in real-time to stop fraudulent behavior.”
Google is profiting off ads for counterfeit COVID-19 vaccination cards, even though the product violates the company’s own advertising policies prohibiting content that exploits a public health emergency.
Google Shopping lists a counterfeit COVID-19 vaccination card as the first sponsored result under the search terms “blank vaccination card,” “blank cdc card,” “cdc card,” and “vaccination card.” The “sponsored” label on the section indicates that Google is “compensated for clicks” on the ads and that “advertiser payment to Google may also influence how items are ranked and grouped” in results.