Following the latest reports of sexual harassment and misconduct involving Fox News host Bill O’Reilly, a growing list of advertisers are beginning to pull their ads from airing during The O’Reilly Factor time slot.
Advertisers Have Been Fleeing O'Reilly Time Slot
On April 1, The New York Times reported that five women received payments totaling nearly $13 million from either O’Reilly or Fox News’ parent company, 21st Century Fox, “in exchange for agreeing to not pursue litigation or speak about their” accounts of sexual harassment involving O’Reilly, which included “verbal abuse, lewd comments, unwanted advances and phone calls in which it sounded as if Mr. O’Reilly was masturbating.”
Following the revelations, the following companies pulled their ads from airing during The O’Reilly Factor: ADT, Advil, Ainsworth Pet Nutrition, Allergan, Allstate, Amica Insurance, AncestryDNA.com, Angie's List, AstraZeneca, Bamboo HR, Bausch + Lomb, Bayer, BeenVerified, Better Business Bureau of Chicago, BMW of North America, Capital One, CARFAX, Coldwell Banker, Constant Contact, Consumer Cellular, Credit Karma, Crowne Plaza Hotels, E*TRADE, Eli Lilly, Esurance, Flex Seal, Freshpet, Geico, GlaxoSmithKline, GoodRx, H&R Block, Home Advisor, Hulu, Hyundai, Infiniti, InnoGames, It's Just Lunch, Jenny Craig, Land Rover, Laser Spine Institue, LegalZoom, LendingTree, Lexus, Liberty Mutual, Lumber Liquidators, Mahindra, Mattress Firm, Mercedes-Benz, MileIQ, Miracle Ear, Mitsubishi, Moberg Pharma, Monsanto, Next Day Blinds, Old Dominion Freight Line, Orkin, Pacific Life, Peloton, Perillo Tours, Pfizer, Progressive, The Propane Council, Reddi Wip, Ring.com, Sanofi, Scottevest, Society for Human Resource Management, Southern New Hampshire University, Stanley Steemer, Subaru, Sunsweet Growers, T. Rowe Price, Touchnote, Trivago, TrueCar, UNTUCKit, Verizon, VisionWorks, Voya Financial, WayFair, WeatherTech, The Wonderful Company, and Xfinity.
By Thursday April 6, there was an obvious decrease in the numbers of ads and the number of companies advertising during O’Reilly’s time slot. While The O’Reilly Factor aired nearly 40 ads on Monday’s show (which is typical of the show, give or take a few ads), it was down to 8 by Thursday on DirecTV channel 360 in Washington, D.C., with each day in between showing a decrease in ad numbers. Even as O’Reilly’s April 6 show was also partially preempted for Fox anchor Shep Smith to lead a discussion about the Trump administration’s Syria policy, there was still a massive decrease in advertisers. There was only one ad following O’Reilly’s first segment. On Friday April 7, the ads rose only slightly, finishing the week with 12 -- a drastic plummet overall.
These Are The Advertisers For The Night Of April 18
Coventry Direct
Sandals
Harvest Right
Rosland Capital
Blink Health
Lipo-Flavonoid
FastLife
ZeroWater
RockAuto
Lear Capital
Australian Dream
Super Beta
MyPillow
These Are The O’Reilly Factor's Most Recent Advertisers
56PureSleep.com
Acorn Stairlifts
ADT
Advil
Allergan (Viberzi, Namzaric)
Allstate
AMC
American Policy Coalition
AncestryDNA.com
Association for Accessible Medicines
AstraZeneca (Nexium)
Athene
Australian Dream
Bard/Cook IVC Filter Medical Alert
Bath Fitter
Bayer (Claritin, Aleve, Clarispray)
Boehringer Ingelheim Pharmaceuticals (Zantac, Dulcolax)
BuySpinBroom.com
Center For Western Priorities
Checkers & Rally's
Cincinnati Insurance
Clear Choice Dental Implant Centers
Coldwell Banker Adopt-A-Pet
ColonialPenn
Constant Contact
Comfort Click Belt
CreditAssociates
Coventry Direct
Efferdent
ElvisGospelTV.com
Entyvio
Ferndale Healthcare (RectiCare Complete)
Fleet
Garlique
GlaxoSmithKline (Tums, Breathe Right, Biotene, Flonase)
Good RX
Gotham Crisper
Gotham Steel
Gravely
Hyundai
Jobs In New York State
Kaboom Shower Tub Tile Cleaner
Kerasal
Laser Spine Institute
Lear Capital
Liberator Medical Supply
Liberty University
Life Credit Company
Lipo-Flavonoid
Magic Mesh
Mahindra
McDonald's
Mercedes-Benz
Mellberg Financial
Mitsubishi
Monsanto (RoundUp)
MTailor
Nutrish (Owned By Ainsworth Pet Nutrition)
Old Dominion Freight Line
Orkin
OxiClean
Pacific Life
Pfizer (Preparation-H, Eliquis, Chantix)
Phazyme Gas & Acid
The Propane Council
Reddi-wip
Ring.com
RockAuto
Sanofi
Senate Conservatives Actions
Shriners Hospitals for Children
SimpliSafe
Simply Fit Board
Society for Human Resource Management
Spin Spa
Stand Up Republic
Stanley Steemer
Super Beta
T. Rowe Price
Tax Relief (800-219-1568)
TeloYears
Touchnote
True Touch
UNTUCKit
Virginia529
VisionWorks
Visiting Angels
WaterFurnace
Wonder Hanger
Xfinity
ZeroWater
2017 World Baseball Classic
Strikethrough denotes advertisers that have pulled their advertising. Lists above include O'Reilly Factor advertisers from March 20 through April 18. Hyperlinks lead to responsive twitter accounts for the named companies or products.