Mark Cuban On Fox: “Trump Is Going To Run The Seinfeld Campaign … The Campaign About Nothing”

Cuban: Trump's Message Has “No Substance Whatsoever”

From the May 4 edition of Fox News' Your World with Neil Cavuto:

Video file

NEIL CAVUTO (HOST): Even Republicans are saying they fear not only will he go down to a blazing defeat, the senate will go down as well. What do you say? 

MARK CUBAN: No, not at all. I think he's got a shot. Now, I'm not here to handicap it to say it's a sure thing by a long shot, but I think what has happened is, for a while people got turned on to the Tea Party and they were asking, OK, what about me? What can you do for me? And the Tea Party stood up, there were conservatives stood up and they said, we think we can take care of you. That fell apart. And so Donald recognized early on that, look, it's not about issues at all. A lot of people could care less. All they care about is what are you going to do for me? And Donald addressed immigration, he addressed trade, he addressed all these things. No substance whatsoever. But he said to people who were concerned about themselves, I can fix it. I can fix it. 

CAVUTO: But is that good enough, Mark? Eventually you have to spell out your plan. 

CUBAN: No. I don't think you do.

CAVUTO: OK. That's interesting.

CUBAN: This is going to be the Sein -- Donald Trump is going to run the Seinfeld campaign. It's going to be the campaign about nothing. And I think Donald--

CAVUTO: And you're OK with that?

CUBAN: It is what it is. It's not a question of whether or not I'm okay with it. 

CAVUTO: Will you support him? 

CUBAN: I don't know who I'm going to vote for yet at this point in time. I want to see it play out. 

[...]

CUBAN: And like I said, it’s going to be a Seinfeld campaign. The campaign about nothing. Because the more Donald talks about the issues, the more he plays into the hands of Hillary and the more the eyes of his “what about me” tribe glazes over. 

Previously:

The Media's Not Being Honest About Its Trump Obsession

Trump, The Press, And How To Treat A Liar

CBS Chairman Leslie Moonves Reveals Why Media Won't Stop Giving Wall-To-Wall Coverage To Donald Trump