PBS’ coverage of Harris’ proposal while its corporate competitors ignored the news is a microcosm of longer-term trends Media Matters has observed in the quality of broadcast news coverage of the economy. Media Matters assessments of the first two quarters of 2024 demonstrated how PBS serves as the gold standard in broadcast news.
Political media had earlier criticized Harris for not offering policy specifics or doing many interviews. Now that Harris has announced a slew of interviews and appeared on The View to discuss her economic proposals before its large audience — plans that hundreds of economists are supporting — major corporate broadcast news shows are simply refusing to cover it.
And some in the media are still criticizing Harris for not doing the right kind of interviews, such as CBS’ 60 Minutes — where she was largely asked to respond to GOP talking points about herself, while her opponent reportedly refused to do the interview because the program would fact-check him.
Methodology
Media Matters searched transcripts in the SnapStream video database for all original episodes of ABC’s World News Tonight, CBS’ Evening News, NBC’s Nightly News, and PBS’ News Hour for the terms “Harris,” “vice president,” “nominee,” or “candidate” within close proximity of any of the terms “Medicare,” “hospice,” “The View,” or “long term” or any variation of either of the terms “senior” or “elder” or the term “home” within the same phrase as the term “care” on October 8, 2024, when Democratic presidential nominee Kamala Harris introduced her proposal to have Medicare pay for long-term, in-home health care costs for seniors.
We timed segments, which we defined as instances when Harris’ plan for Medicare to cover long-term, in-home health care costs for seniors was the stated topic of discussion or when we found significant discussion of the proposal. We defined significant discussion as instances when two or more speakers in a multitopic segment discussed the proposal with one another.
We also timed mentions, which we defined as instances when a single speaker in a segment on another topic mentioned Harris' proposal without another speaker in the segment engaging with the comment, and teasers, which we defined as instances when the anchor or host promoted a segment about Harris' proposal scheduled to air later in the broadcast.
We rounded all times to the nearest minute.