I’m fascinated by Turning Point USA’s Young Women’s Leadership Summit for the same reasons I watch ABC’s The Bachelorette. The dating show tries to awkwardly reconcile fundamentally opposed interpretations of gender roles in a woman’s pursuit of an opposite-sex partner. The woman crowned as the bachelorette each season represents a certain type of conformity. She is feminine, unattainable, a prize to be won, flirty, and non-threatening to masculinity -- the ideal future wife. At the same time, her role is highly subversive to traditional norms of courtship -- she’s “dating” 25 men at once. This scenario totally boggles the normative masculinity of the contestants pursuing her.
Turning Point USA’s Young Women’s Leadership Summit, which targets college and high-school age girls, grapples with these same contradictions in a much darker and more prescriptive way. Speaker after speaker emphasized to the audience that they should become wives, mothers, and accessories to the astroturfed conservative movement rather than pursuing a demanding career. These themes were nearly identical to last year’s YWLS.
Yet this conference exists because of the labor of women on the right who clearly value their careers. Speakers like TPUSA influencer Alex Clark, Fox host Laura Ingraham, and The Daily Wire’s Candace Owens both covertly and overtly discouraged the audience of young women from pursuing high-powered careers — but it takes a lot of work to build an audience as a woman in right-wing media. Behind the scenes, Turning Point USA’s events and marketing leadership are also populated by women. Chief Marketing Officer Marina Minas’ biography says nothing of her achievements in the domestic realm. The same goes for the vice president of events, Lauren Toncich.
Forgoing a career in pursuit of marriage and motherhood is not something the women delivering this message can speak about from personal experience. This tension drew me to attend the event in person in Grapevine, Texas, from June 9 to 11.
Much to my surprise, the first thing I saw when I pulled up to the venue was a massive pride flag. In his opening speech, TPUSA founder Charlie Kirk described his unsuccessful efforts to have the flag taken down: “I tried my best to take down the flag everybody,” he said. The crowd responded with cheers. “I failed, OK? I’m sorry. I tried my best. I know you were all thinking it, right? What is that all about? By the way, this hotel better do something or we’re going to find another hotel because I’m not going to come back, this is ridiculous.”