On March 15, Tennessee talk radio host Dan Mandis explained why he was reluctant to get vaccinated against COVID-19: “If people want to get the vaccine, knock yourselves out. I haven’t decided what I’m going to do yet, to be perfectly candid.” Mandis continued, “But there is plenty of reason to be skeptical about this whole thing, from the lockdowns to the masks to the manipulation of the data. But now we’re talking about literally sticking chemicals in arms.”
Media personalities should encourage their audiences to get vaccinated by talking about safe, effective COVID-19 vaccines in a responsible way. But some right-wing talk radio hosts like Mandis are choosing instead to suggest that they are personally hesitant to take the vaccine -- or even promoting outright anti-vaccine misinformation.
As the supply of COVID-19 vaccines increases, some states are beginning to identify vaccine hesitancy, particularly among Republicans, as a potential roadblock to developing herd immunity. A recent poll suggests that nearly half of Republican men do not plan on receiving the vaccine.
Right-wing media is uniquely suited to address this problem, but so far conservative outlets seem largely uninterested in promoting the vaccines. Fox News hosts have repeatedly undermined the vaccine rollout, for example, and the network devoted almost no time to covering remarks by former President Donald Trump encouraging his supporters to get vaccinated.
Some local conservative talk radio hosts are also eroding confidence in the vaccines among already skeptical audiences -- including in states that have begun to reckon with vaccine hesitancy.
In Texas, where a poll taken earlier this year indicated that one-third of residents are unlikely to get vaccinated, two radio hosts with national profiles have helped to spread anti-vaccine misinformation.
Michael Berry, a nationally syndicated host based in Houston, raised fears about vaccines being “rushed to market” and falsely claimed on March 18 that boxer Marvin Hagler died due to a COVID-19 vaccination.