On September 9, three of the country’s most notorious white nationalists held a press conference in Washington, D.C., titled “What Is The Alt-Right?” The event, organized by the white nationalist “think tank” the National Policy Institute (NPI), came in response to growing media interest in the “alt-right” movement. Republican presidential candidate Donald Trump has helped mainstream the racist movement, including by hiring Breitbart News executive chairman Stephen Bannon as his campaign CEO. As the Southern Poverty Law Center has noted, under Bannon’s leadership, Breitbart has “has been openly promoting the core issues of the Alt-Right, introducing these racist ideas to its readership.”
The press conference, which mixed plainly racist propaganda with praise for Trump’s campaign, highlights the “alt-right’s” desire to become a mainstream, professional, and legitimate part of American politics. Trump’s extreme position on immigration and other issues has propelled members of the “alt-right” into the spotlight, giving them unprecedented access to news networks and national audiences.
But while the speakers at the conference acknowledged that the movement had been “riding [Trump’s] coattails,” they also made clear that they weren’t interested in being a “Trump cheerleading squad.” For them, this election is an opportunity to make the case for a pro-white political agenda that goes far beyond 2016. “The ideas of the alt-right are gaining ground rapidly, Trump or no Trump,” said one speaker. “We are gaining ground because we are right.”