Rush Limbaugh dishonestly claimed that he never cited the use of concussion-preventing technology in the NFL as a sign of culture becoming “chickified.”

During the August 26 edition of his radio show, Limbaugh said that he has never claimed that concussion-preventing technology is a sign that things are becoming “chickified”:

LIMBAUGH: I never once have been critical of the NFL for trying to reduce concussion-related injuries. Now, we have talked about, you know, wearing pink accoutrements in the month of October and other elements of football that are becoming chickified, but not the concussion-related.

Limbaugh is contradicted by remarks he made during the August 12 edition of his show, which were highlighted on his website under the headline “NFL Helmet Sensors Latest Sign of Chickification”:

Limbaugh's dishonest defense came after former New York Giants defensive lineman Leonard Marshall took him to task for downplaying concerns over football concussions. In an interview on SiriusXM's The Agenda, hosted by Media Matters senior fellow Ari Rabin-Havt, Marshall criticized the conservative radio host for “irresponsible” comments about football safety efforts:

MARSHALL: It's very irresponsible. How about you become the father of a 17-year-old boy who plays in a football game on a Friday night, and is in need of medical attention. It takes 15 minutes for the medics to get there to attend to this kid who gets injured, and your kid dies on the football field. How about being that parent?

Marshall was responding to remarks Limbaugh made in which he complained that the use of sensors in NFL helmets to monitor head injuries was evidence of “politics that has permeated football.” In those remarks, Limbaugh concluded:

LIMBAUGH: But I'm telling you it's being chickified. The whole thing, everything in our culture is being chickified. And some things fine, but not everything.