Rush Limbaugh's Advertisers, March 6

Written by Media Matters Staff

Published

At least 36 advertisers have reportedly dropped their ads from Rush Limbaugh's radio show in the wake of his misogynistic attacks on Sandra Fluke.

Here are his March 6 advertisers, in the order they appeared on WABC, the flagship station for Limbaugh's show. Audio clips of the ads have been provided to help make advertisers aware of the placement of their ads on the program.

Advertisers with links on their names have already stated that they have asked to have their ads excluded from Limbaugh's show.

Hour 1, Commercial Break 1

[ABC News update]

  • A Place for Mom [A Place for Mom contacted Media Matters with a statement that the ads ran on The Rush Limbaugh Show inadvertently. The error has been corrected.]
  • ServiceMagic [Note: On March 5, Service Magic issued a statement saying that the ads were “inadvertently” run and that they have requested for the ads to be removed. Media Matters will continue to monitor.]
  • RightSize smoothies
  • Sears [On March 5, Sears issued a statement saying that the ads were “not intentionally” run and that they have “taken actions to ensure our ads do not run on this show.” Media Matters will continue to monitor.]
  • New York Lottery

Hour 1, Commercial Break 2

  • Constant Contact [Today, March 6, Constant Contact announced that they have “decided to pull” their advertising from Rush Limbaugh's program. Media Matters will continue to monitor.]
  • ITT Technical Institute
  • Freedom Debt Relief [Note: In a March 6 statement, Freedom Debt Relief noted: “We are indeed pulling all ads from Rush Limbaugh. Obviously Mr. Limbaugh's comments are inconsistent with the Freedom values that we hold in high regard. Freedom Debt Relief buys a wide array of media, and does not buy radio media directly. Consequently, Freedom does not directly sponsor Rush Limbaugh, we were however advertising with many radio stations and our advertisements aired at their discretion.”]
  • Small Business Authority in association with the Corporate Tax Network

Hour 1, Commercial Break 3

[WABC news update]

  • Constant Contact [Today, March 6, Constant Contact announced that they have “decided to pull” their advertising from Rush Limbaugh's program. Media Matters will continue to monitor.]
  • Sensa Weight Loss [On March 5, Sensa Weight Loss announced that they have decided to pull their ads from the Rush Limbaugh show. They indicated that it would take a few days before the ad is pulled from rotation. Media Matters will continue to monitor.]
  • ServiceMagic [Note: On March 5, Service Magic issued a statement saying that the ads were “inadvertently” run and that they have requested for the ads to be removed. Media Matters will continue to monitor.]

Hour 1, Commercial Break 4

  • Freedom Debt Relief [Note: In a March 6 statement, Freedom Debt Relief noted: “We are indeed pulling all ads from Rush Limbaugh. Obviously Mr. Limbaugh's comments are inconsistent with the Freedom values that we hold in high regard. Freedom Debt Relief buys a wide array of media, and does not buy radio media directly. Consequently, Freedom does not directly sponsor Rush Limbaugh, we were however advertising with many radio stations and our advertisements aired at their discretion.”]
  • Sensa Weight Loss [On March 5, Sensa Weight Loss announced that they have decided to pull their ads from the Rush Limbaugh show. They indicated that it would take a few days before the ad is pulled from rotation. Media Matters will continue to monitor.]
  • Wave Home Solutions (GoodAirNow.com)

Hour 1, Commercial Break 5

  • AccuQuote [On March 5, AccuQuote announced that they will “immediately pull” advertising from Rush Limbaugh's program. Media Matters will continue to monitor.]
  • New Jersey Lottery
  • Wave Home Solutions (HydroCare)
  • Bare Escentuals [On March 5, Bare Escentuals announced that they have “taken steps to ensure that our radio ads do not air” on the Rush Limbaugh program. Media Matters will continue to monitor.]

Hour 1, Commercial Break 6

  • ServiceMagic [Today, March 6, Constant Contact announced that they have “decided to pull” their advertising from Rush Limbaugh's program. Media Matters will continue to monitor.]
  • InventHelp

Hour 2, Commercial Break 1

[ABC News update]

  • RightSize smoothies
  • Merit Financial
  • New York Lottery

Hour 2, Commercial Break 2

  • Consolidated Credit [Today, March 6, following the broadcast of Rush Limbaugh's show, Consolidated Credit announced that they have “instructed our vendors to cease the running of all our advertisements on the Rush Limbaugh program.” Media Matters will continue to monitor.]
  • Reputation Rhino [Today, March 6, following the broadcast of Rush Limbaugh's show, Reputation Rino announced that “our reputation is our most important asset [and] will no longer advertise on The Rush Limbaugh Show.”]
  • Netflix [Before the show on March 6, Netflix said that its “spots were picked up in error” and that it has “instructed [its] advertising agency to make sure this error will not happen again.”]
  • Freedom Debt Relief [Note: In a March 6 statement, Freedom Debt Relief noted: “We are indeed pulling all ads from Rush Limbaugh. Obviously Mr. Limbaugh's comments are inconsistent with the Freedom values that we hold in high regard. Freedom Debt Relief buys a wide array of media, and does not buy radio media directly. Consequently, Freedom does not directly sponsor Rush Limbaugh, we were however advertising with many radio stations and our advertisements aired at their discretion.”]

Hour 2, Commercial Break 3

[WABC news update]

  • Medipattern Corp. (“Corporate Profile Minute”)
  • Capital One Bank [Today, March 6, Capital One reporterdly confirmed that they are taking steps to ensure Capital One ads do not run in the future. Media Matters will continue to monitor.]
  • Sensa Weight Loss [On March 5, Sensa Weight Loss announced that they have decided to pull their ads from the Rush Limbaugh show. They indicated that it would take a few days before the ad is pulled from rotation. Media Matters will continue to monitor.]
  • American Credit Card Solutions

Hour 2, Commercial Break 4

  • Sears [On March 5, Sears issued a statement saying that the ads were “not intentionally” run and that they have “taken actions to ensure our ads do not run on this show.” Media Matters will continue to monitor.]
  • Heritage for the Blind
  • St. Vincent's Medical Center, Bridgeport, CT [Today, March 6, St. Vincent's Medical Center announced that they have directed WABC “to withdraw our advertisements from the Rush Limbaugh show.” Media Matters will continue to monitor.]

Hour 2, Commercial Break 5

  • Winning Our Future PAC
  • Small Business Authority in association with the Corporate Tax Network
  • O'Reilly Auto Parts [On March 6, O'Reilly Auto Parts announced: “Advertising on Mr. Limbaugh's program was not part of our 2012 advertising plans and any ads that may have run did so in error. We've instructed our media buying agency to immediately correct any of these mistakes so that our radio advertising campaign is in keeping with our original plans. ”Media Matters will continue to monitor.]

Hour 2, Commercial Break 6

  • Wave Home Solutions (GoodAirNow.com)

Hour 3, Commercial Break 1

[ABC News update]

  • A Place For Mom [A Place for Mom contacted Media Matters with a statement that the ads ran on The Rush Limbaugh Show inadvertently. The error has been corrected.]
  • Bare Escentuals [On March 5, Bare Escentuals announced that they have “taken steps to ensure that our radio ads do not air” on the Rush Limbaugh program. Media Matters will continue to monitor.]
  • Matrix Direct [Today, March 6, Matrix Direct announced that they have told radio stations to “stop” airing their ads as filler. Media Matters will continue to monitor.]

Hour 3, Commercial Break 2

  • Capital One Bank [Today, March 6, Capital One reporterdly confirmed that they are taking steps to ensure Capital One ads do not run in the future. Media Matters will continue to monitor.]
  • Heritage for the Blind
  • ServiceMagic [Note: On March 5, Service Magic issued a statement saying that the ads were “inadvertently” run and that they have requested for the ads to be removed. Media Matters will continue to monitor.]
  • New York Mint
  • InventHelp

Hour 3, Commercial Break 3

[WABC news update]

  • Merit Financial
  • ServiceMagic [Note: On March 5, Service Magic issued a statement saying that the ads were “inadvertently” run and that they have requested for the ads to be removed. Media Matters will continue to monitor.]
  • RightSize smoothies

Hour 3, Commercial Break 4

  • Peerless Boilers [PB Heat LLC/Peerless Boilers contacted Media Matters with a statement that its ads ran on The Rush Limbaugh Show inadvertently. The error has been corrected.]
  • ITT Technical Institute
  • Freedom Debt Relief [Note: In a March 6 statement, Freedom Debt Relief noted: “We are indeed pulling all ads from Rush Limbaugh. Obviously Mr. Limbaugh's comments are inconsistent with the Freedom values that we hold in high regard. Freedom Debt Relief buys a wide array of media, and does not buy radio media directly. Consequently, Freedom does not directly sponsor Rush Limbaugh, we were however advertising with many radio stations and our advertisements aired at their discretion.”]
  • Wave Home Solutions (HydroCare)
  • American Credit Card Solutions

Hour 3, Commercial Break 5

  • AkinMears G.P.
  • Sensa Weight Loss [On March 5, Sensa Weight Loss announced that they have decided to pull their ads from the Rush Limbaugh show. They indicated that it would take a few days before the ad is pulled from rotation. Media Matters will continue to monitor.]