After making landfall on September 28, Hurricane Ian devastated Florida, causing approximately $67 billion in damage and killing at least 127 people. A storm this destructive has rightfully garnered a great deal of media attention. A Media Matters analysis found that from September 24-28, national TV news broadcasters — ABC, CBS, and NBC — and cable news networks — CNN, Fox News, and MSNBC — aired 1,020 segments about the storm. And a new analysis finds that broadcast and cable TV news aired 583 additional segments about Hurricane Ian during the two weeks after the storm’s dissipation on October 2.
However, a deeper dive into the coverage illustrates how much work national TV news still must do to improve its extreme weather coverage. The problems with how news shows cover extreme weather events such as hurricanes are well documented. For example, during the 1,020 segments that aired from September 24-28, climate change was mentioned only 46 times. Seven of those mentions, which aired on Fox News, featured explicit climate denial.
The vast majority of post-Ian segments (533) aired during the immediate aftermath of the storm, from October 2-8. From October 9-16, just as the scale of the damage and recovery were becoming clear, coverage dropped precipitously, with national TV news shows airing just 50 segments.
With a few notable exceptions, the vast majority of post-Ian coverage fell into a familiar pattern that focused on the parade of disaster imagery and human grief, peppered with rousing stories of human and pet rescues. Although this type of reporting is a common part of extreme weather coverage, it too often results in coverage that neglects to connect these disasters to the climate crisis, allows systemic failures exposed by extreme climate events to go unchallenged, and fails to demand accountability for those responsible for exacerbating climate change, as well as its impacts and injustices.
Many broadcast and cable news shows will likely return to Florida occasionally to report on its recovery. These news programs must strive to invest the time and resources necessary to tell a more complete story that focuses on why storms like Ian are so destructive, how communities like Fort Myers became so vulnerable, and what solutions are being discussed to mitigate the harms of extreme weather in the future.